Sr. Product Manager – Registration and Login

Company Description

McDonald’s is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald’s remains one of the world’s leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.

At McDonald’s, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.

Job Description

In an increasingly digital age, the number of touchpoints we have with our billions of customers continues to expand - each of these touchpoints is an opportunity to serve a customer another feel-good moment. The role of a Product Manager, Registration and Login is essential to defining the strategy for our ‘digital front door’ – the experiences that drive the acquisition and retention of our digital customers. You'll oversee front-end experiences that keep the customer at the center of the experience across digital channels and partner closely with technology to implement reliability, security, and privacy standards to house the account data on the backend. This role will collaborate closely will in-house experience designers and other product teams like Profile and Consent to shape the future of the McDonald’s registration experience, scaling the experiences we build across the globe.

Key Tasks & Responsibilities 

• Product Vision and Strategy: Developing a comprehensive vision and strategy for registration and login experiences, continuously monitoring product performance, customer feedback, and market trends to inform development strategies​​. 

• User story and acceptance criteria definition: Facilitate and attend daily squad ceremonies including standup, refinement, retro, sprint planning, etc. and populate the team backlogs with detailed epics, user stories and acceptance criteria.  

• Stakeholder Alignment: Ability to bring a variety of stakeholders along the product journey; receiving input from all groups and driving the product towards a results-oriented solution while tackling business, technical, and customer feasibility, viability, and value risks.

• Market Research and Analysis: Staying current with customer needs, market trends, and industry changes, using customer feedback and analytics to guide product decisions, and conducting stakeholder surveys to identify business opportunities​​. 

• Roadmapping and Agile Delivery: Creating flexible product roadmaps in collaboration with design and engineering teams, adaptable to changing customer needs and technical developments throughout the product lifecycle​​. 

• Feature Definition and Prioritization: Analyzing customer feedback, competitor offerings, and enterprise initiatives/priorities to prioritize product features and collaborating with the team to define user stories and requirements for an optimal product experience​​. 

• Data Collection and Analytics: Monitoring post-launch product performance, tracking usage metrics, and utilizing analytical tools to make informed decisions​​. 

• User Experience Design: Ensuring the product provides an intuitive user experience, with usability and design considerations such as layout and typography​​. 

• Post-Launch Optimization: Updating the product post-launch with new features or fixes to maintain competitiveness and collaborating with sales and marketing for promotional strategies​​ 

Benefits eligible: Yes
Bonus eligible: Yes
Long term incentive eligible: Yes
The expected salary range for this role is $149,260 – $190,310 per year
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.

Qualifications

• Bachelor’s degree or equivalent work experience/ background in product management, software engineering, business admini