Field Marketing Specialist
BlueTriton BrandsAbout the role
BlueTriton is a leading provider of spring and purified water products - the name behind your favorite bottled water brands. We are proud to offer an extensive portfolio of highly recognizable, responsibly sourced, and sustainably packaged spring water in addition to other quality products and services. Get ready to quench your thirst with exciting possibilities when you join BlueTriton for a fiercely good career doing work that matters.
Whether your career interest is rooted in Finance, HR, Marketing, Sales, IT, Sustainability or our Legal/Regulatory/Government team, professional roles at BlueTriton within our Corporate Teams could very well be the place for you to uncap your potential! Be prepared to join a team that is deeply committed, boldly innovative, and fiercely good for our consumers and customers, for our people, and for our communities.
Job Description
We are currently seeking a Marketing Specialist to be located in the state of Texas. The candidate will assist with design, implementation, and execution of field marketing campaigns. They will work closely with the Field Marketing Director, Marketing Managers and the Sales Team to promote brand awareness, lead generation and create further marketing opportunities along with potential sales leads. They will work with and across all departments of the company to aid in the comprehensive effort of executing any designated campaign. The Field Marketing Specialist will promote the company and brand’s value and missions, and exemplify this through their efforts This position will require travel in the immediate area, region and potentially outside of the region at times in order to successfully spread the brand message.
Key Responsibilities:
• Plan and complete field marketing campaigns after conducting preliminary research in the immediate and surrounding area and region.
• Develop knowledge of all products and services, while assisting in keeping educational and training materials up to date.
• Assist in the design and production of signage, merchandise, and other materials to be used at field marketing events.
• Initiate and maintain relationships with vendors, venues, and community organizations.
• Promote business expansion opportunities through relationship development in the area/region.
• Attend relevant events that might provide networking opportunities where the Field Marketing Specialist can discuss potential future partnerships.
• Monitor and track industry trends and competitor activities, relaying information to the Field Marketing Director and Marketing Team.
• Provide content, input and feedback on social media activity as it relates to the brand. Aid in speaking on behalf of the brand through all social media channels.
• Track any necessary expenses in an organized fashion.
• Report weekly/monthly on the status of field marketing activities to the Director of Field Marketing
• Document and share feedback, potential partnerships and leads with the Marketing Team.
• Carry themselves as a representative of the company, exemplifying the company's core values and missions and act as a face of the brand in the local and regional communities.
Qualifications
Requirements:
• Must have a valid Driver’s License
• Must be able to lift and move stock and equipment weighing around 40lbs to successfully execute certain tasks
• Management Experience and ability to organize a team of ambassadors
• Open to travel and weekend work to support events, promotions and brand presence. This can be roughly 25% of the time.
Pay Range: $66,069 - $75,000. This role is eligible for a 7% annual bonus.
Salary Range Disclaimer:
The salary range provided for this position is an approximation based on market research, internal compensation data and the candidate’s qualifications and experience. Final salary offers are determined through a comprehensive evaluation of candidate qualifications and may vary depending on factors such as skills, experience, and geographic location of the position. Other components of the compensation package, including benefits and bonuses, will also be considered. We are committed to fair and equitable compensation practices, and we encourage open dialogue about compensation during the interview process.
BlueTriton Brands offers an extensive portfolio of highly recognizable, responsibly sourced and packaged spring water, purified water and water beverage brands that include Poland Spring®, Deer Park®, Ozarka®, Ice Mountain®, Zephyrhills®, Arrowhead®, Origin™, Saratoga®, AC+ION®, Pure Life®, B’EAU®, Splash Blast® and Splash Fizz®. BlueTriton Brands also owns and operates ReadyRefresh®, a customizable water and beverage delivery service that has been certified as a CarbonNeutral® business.
Based in Stamford, Con
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