Senior Product Marketing Manager, Auth0 - Developer Experience

Get to know Okta

Okta is The World’s Identity Company. We free everyone to safely use any technology—anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth. 

At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we’re looking for lifelong learners and people who can make us better with their unique experiences. 

Join our team! We’re building a world where Identity belongs to you.

The Team

Auth0 builds the best Customer Identity and Access Management (CIAM) solution on the planet. Hands down. Created for developers so they can focus on their innovative application ideas, for their own domains. Optimized for end users to minimize friction. And designed with security to keep applications, users, and organizations safe. Auth0 customers come in all sizes and shapes with many counting among the most recognized brands around the world. Our Product Marketing team is in charge of telling the world about Auth0.

The Opportunity

Reporting to the Group Manager, Product Marketing, this role will drive the business and go to market to support the rapid growth of the Auth0 Platform. This includes creating compelling messaging and positioning, launching new features including Auth for GenAI, enabling the field, and partnering with Product-Led Growth Marketing to target the right buyers and influencers.

What you’ll be doing 

• Develop Messaging & Positioning: Craft and implement clear, concise, and developer-friendly messaging and positioning for Auth0’s solutions, translating complex technical concepts into impactful narratives.
• Collaborate Cross-Functionally: Work closely with Product, Marketing, and Developer Advocacy teams to ensure consistent messaging and positioning across developer-focused initiatives.
• Champion Developer Experience: Advocate for Auth0’s developer-centric features internally and externally, leading product and feature launches, creating market-validated content, and supporting product-led growth initiatives.
• Stay Informed: Build deep knowledge of the identity landscape, Auth0 solutions, and developer use cases to inform strategy and execution.
• Partner with Product Management: Ensure seamless delivery of end-to-end Identity solutions that meet developer needs, and execute impactful product and feature launches.
• Support Sales Enablement: Develop tools, training, and technical content such as product demos, sales training, and competitive intelligence to support the full sales cycle.
• Enable Marketing Campaigns: Deliver key messaging and content for digital and field marketing campaigns to drive demand generation and pipeline growth.

What you’ll bring to the role

• 4+ years of solutions marketing or product marketing experience for an enterprise-focused software, SaaS, or web services company.
• Strong written and verbal communication and presentation skills.
• Proven track record of creating product and/or solutions-specific messaging and content for developers. 
• Proven track record of marketing to a highly technical audience. You must be comfortable working with and marketing to technical buyers within enterprises.
• Project management skills, can manage multiple priorities in a dynamic environment.
• Leadership skills, with the ability to influence stakeholders.
• Proven ability to drive programs from initiation to success.
• Experience conducting customer interviews and being the “voice of the customer”. 

And extra credit if you have experience in any of the following! 

• Familiarity with Okta or Auth0 technology or Identity and Access Management 
• Comfortable marketing to a mix of developer, marketing, and technical audiences

#LI-Remote

Below is the annual On Target Compensation (OTE) range for candidates located in California, Colorado, New York and Washington. Your actual OTE, which is inclusive of base salary and incentive compensation, will depend on factors such as your skills, qualifications, experience, and work location. In addition, Okta offers equity (where applicable) and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: