Sr. Director of Digital Experience Design

| WHO WE ARE LOOKING FOR 

We’re looking for a Sr. Director of Digital Experience Design to own the design vision and execution across Slate’s digital customer and partner facing products: our website and online marketplace, the vehicle configurator and purchasing experience, the Slate ownership/service mobile app, and the in-vehicle digital experience including the instrument cluster. 

This is a senior leadership role that sits alongside Product and Software leadership as one of three legs of a stool — responsible together for defining what we build, how we build it, and how it looks, feels, and works for our customers. You’ll set design direction, build and scale the team, establish the systems and processes that make great design for our digital experiences repeatable, and bring creative energy that makes Slate owners genuinely love interacting with their truck. We have a strong preference for candidates who have worked in growth design — designing, testing, and iterating on funnels, conversion, and acquisition experiences — and in interaction design, with real depth in how people move through a product moment to moment. If you've built a career at the intersection of measurable business outcomes and craft-level interaction quality, this role is built for you. 

| WHAT YOU GET TO DO 

Design Leadership & Vision 

• Define and drive the design vision for all customer-facing digital touchpoints: web, mobile, in-vehicle HMI, and future experiences 

• Translate Slate’s brand and product strategy into cohesive, human-centered design that feels intentional at every interaction 

• Ensure design holds a strategic voice at the table — advocating for the customer in roadmap conversations, sprint reviews, and executive discussions 

• Set and enforce quality standards across your team’s output, from early concepts through production delivery 

Team Building & Management 

• Lead, coach, and grow a team of UI designers, UX designers, and copywriters focused on digital product experiences 

• Hire thoughtfully to fill gaps in the team’s capabilities as Slate scales from pre-launch to post-launch and beyond 

• Build a team culture of craft, curiosity, and direct feedback — one that takes design seriously without taking itself too seriously 

• Develop career paths and growth frameworks for designers at different levels 

Design Systems & Process 

• Own and evolve Slate’s digital design system so that UI components are consistent, accessible, and reusable across web and native app surfaces 

• Scale version-controlled design artifacts, component libraries, and documentation that allow designers and engineers to work from a single source of truth 

• Define and continuously improve the design team’s workflow within our agile delivery process: how design fits into sprint cycles, when to prototype vs. ship, and how to validate decisions quickly 

• Drive the adoption of shared tooling (Figma, design tokens, handoff processes) and ensure consistency in how design artifacts are