Senior Analyst, Market Planning & Analysis
Royal Caribbean GroupAbout the role
Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.
The Royal Caribbean Group’s Global eCommerce team has an exciting career opportunity for a full time Senior Analyst, Market Planning & Analysis reporting to the Manager, RCI eCommerce Performance.
This position will work on-site in Miami, Florida.
Position Summary
The Senior Analyst, Market Planning & Analysis will be responsible for leveraging data to help drive the global growth and success of Royal Caribbean International by providing performance measurement and strategic analysis to influence priorities for the E-commerce and Marketing teams. They will be responsible for interacting with various departments within Royal Caribbean Group to consolidate data from multiple data sets; analyze and understand results; and create reports, presentations and/or dashboards for the E-commerce and Marketing leadership while providing actionable insights. Types of analysis could include business performance, promotional effectiveness, guest profile, market planning, or business process related.
Essential Duties and Responsibilities
- Influence business decisions through analytics and identify actionable insights that inform our strategy.
- Effectively communicate results to a cross functional group as well as department executives.
- Tracking Key Performance Indicators, as well as revenue performance to support strategic business plans.
- Forecast Key Performance Indicators based on historical data and identify variances versus forecast.
- Aggregate large and diverse data sets using Power BI, Excel, and other analytical tools.
- Create dashboards with advanced data visualization tools, such as Power BI, to provide an easy-to-understand interface for end users to identify key themes within data.
- Develop and report campaign and promotion effectiveness to the commercial trading group.
- Lead ad-hoc projects that provide insight into competitor marketing efforts.
- Responsible for daily/weekly/monthly reporting on business trends and the status of E-commerce strategies to senior management.
- Qualified in developing and delivering high quality, clear and concise presentations to Marketing Leadership.
- Performs other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor or management.
- Perform other duties as assigned
This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform other job-related duties assigned by their supervisor or management.
Qualifications & Education
- Bachelor’s degree in economics, Business, Finance, Analytics, Computer Science, Mathematics, or similar.
- MBA or relevant master’s degree preferred.
- 3+ years of work experience required, with experience performing either strategic digit
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