Sales Development Representative

Snappy Kraken is a marketing automation leader in the financial services industry.

We believe that our work helps people achieve greater freedom.

• Our tools help financial advisors achieve greater freedom over their time.
• Our content helps people achieve greater financial freedom for their families.
• Our culture helps team members achieve greater freedom in where (and how) to live and work.

Our innovative solutions set us apart.

• Financial content is stale; we make it interesting.
• Marketing technology is complex; we make it simple.
• Financial advisor brands are bland; we make them captivating.

The Purpose of This Role

The Sales Development Representative (SDR) is a full-time, in-person position at Snappy Kraken. Accessibility requirements are dependent on the role but could be expected during standard business hours Monday through Friday.  Workplace flexibility is required as this role will be in-office at a Nashville location working according to business needs. This position is open to any candidates currently residing in the Nashville, TN area and eligible to legally work in the United States. 

This position plays an integral part of developing revenue for the organization by qualifying leads at the initial stages of the sales funnel and booking calls for Account Executives. This is the perfect role for someone who is a self motivated and driven individual looking to build the foundation for their SaaS B2B sales career!

This position will report directly to the Sales Development Manager.

Primary Role & Responsibilities

• Generate new leads in our Ideal Customer Profile (ICP) that are qualified to use our products and services
• Find and speak with decision makers via email and phone etc.
• Build rapport quickly within minutes of a phone call or the subject line of an email
• Diligently nurture and qualify leads from various channels including marketing and active outreach
• Use a customer relationship management tool (Hubspot) to track leads and demos within the pipeline
• Use data management & prospecting tools to seek prospective customers
• Drive growth by setting up qualified appointments for the Account Executives and Enterprise representatives.
• Participate in regular company wide training and informational sessions to be actively informed about the software, services, tools, and industry
• Work with the rest of the sales team to create an environment of teamwork and to meet team wide goals
• Work with the sales manager to develop yourself and become an expert in your role

Primary Qualifications

• Educational background in Marketing, Sales, or Business  (or related field)
• Incredible verbal and written communication skills
• Team player that will work with others to reach a larger goal
• Teachable and eager to refine skills and techniques
• Fantastic organizational skills to keep contacts and schedules in order
• Strong asynchronous communication ability
• Ability to be productive, disciplined, and trustworthy while working independently
• Our company's core values reflect who our people are. Chase The Vision, Forge Meaningful Connections, Improve Continuously, Solve Real Problems, Welcome Challenges, Embrace Change, and Own Outcomes. We want people whose personal core values align with ours.

Perks & Benefits

• Flexible Vacation Bank for time off when you need it
• Development Fund to help you grow
• Medical Insurance Options
• Parental/Maternity Leave
• Growth opportunities

As of January 2025, the expected base compensation range for this position is a base of $50,000- $55,000 USD. This role is also eligible for additional performance compensation predicated on reaching quota goals. Pay wil