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Marketing Manager, Advanced Industries

JE Dunn Construction
United Statesfull_timeVerifiedPosted 30 Oct 2024
💰 $110,000/yr($90,000/yr$110,000/yr)

About the role

Best People + Right Culture. These are the driving forces behind JE Dunn’s success.

By hiring inspired people, giving them interesting and challenging work, enabling them with innovative tools, and letting them share in the company’s rewards, we’ve found a sustainable way to grow in our industry for the last 100+ years.

Our diverse teams around the country strive to enrich lives through inspired people and places everyday, and we need inspired people like you to join us in our pursuit of building perfection.

JE Dunn’s Advanced Facilities Group (AFG) combines Mission Critical, Advanced Industries, and Industrial & Manufacturing into one high-performing team focused on cutting-edge work to serve innovative clients on large Industrial & Manufacturing, Data Center, and Semiconductor projects. As part of the Advanced Facilities team, you'll work on some of the most advanced construction projects across the country, growing your career alongside our diverse team of industry professionals.

Role Summary

This Marketing Manager role will support JE Dunn's Advanced Industries team. Our Advanced Industries team has an extensive history of successfully delivering fast-paced and complex Semiconductor construction projects. Engineering News Record (ENR) ranks us as the 3rd largest Semiconductor facility builder in the United States, with over 175 Semiconductor projects completed to date.

 

The Marketing Manager will support new client sales, engagement and retention through strategic multi-channel programs, including communications, digital and traditional media, tradeshows and events and industry associations/memberships. This position will lead marketing responses for complex project pursuits leveraging strong technical acumen, specialized expertise and a commitment to brand management. The Marketing Manager will implement programs around a regional and/or vertical marketing strategy supported by measurable metrics and business intelligence and promote best practices across all marketing programs. All activities will be performed in support of the strategy, vision and values of JE Dunn.

 

Key Role Responsibilities - Core

MARKETING MANAGEMENT FAMILY – CORE
•    Takes full responsibility for responses to Request for Proposal (RFP) and Request for Qualification (RFQ) documents; guides the team in the development of a winning strategy/approach based on marketing understanding and coordinating as needed.
•    Strategically develops content (narratives, resumes, project profiles, graphics), proofreads, edits and prints/packages RFP and RFQ responses.
•    Advises interview strategy and provides coaching and feedback during preparation for interviews.
•    Manages the development of client-facing marketing collateral and communications in support of business pursuits.  Works with selling teams to develop value propositions and messaging framework to be leveraged across a variety of communication assets for distribution via web, digital and social media, print and sales channels.
•    Supports local, regional or vertical level marketing initiatives and executes related communication in conjunction with national strategy and goals. Manages workflow and coordinates support of overall corporate goals, KSIs and KPIs.
•    Gathers competitive information, provides analysis and conducts market research to effectively market company brand. Develops a pursuit strategy and tracks throughout pursuit process.
•    Facilitates events and trade show participation, including all pre-show planning and logistics, space reservations, collateral, shipping, staffing, giveaways, contests, budget, booth preparation and staffing/attendance.
•    Acquires and updates marketing information within the company’s Customer Relationship Management (CRM) and other marketing data systems to ensure comprehensive record management.
•    Contributes to and ensures the accuracy of digital assets within the Digital Asset Management (DAM) System.
•    Develops custom content for the pursuit narrative assets library that serve as the foundation for differentiation.
•    Coordinates and manages project and company photography.
•    Supports the national brand as a brand ambassador.  Follows brand governance and aligns marketing materials and pursuits with the appropriate messaging, aesthetic, tone and voice to drive market share.
•    Demonstrates commitment to the highest standards of internal and external client satisfaction by di

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Company

JE Dunn Construction

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