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Manager, Digital Sales

Comcast
Philadelphia, United Statesfull_timeVerifiedPosted 7 Nov 2024

About the role

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

WHO WE ARE Comcast brings together the best in media and technology. We drive innovation to create the world’s best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast. 
Work in a complex, cross-matrixed environment to deliver digital sales experiences across the end-to-end xfinity.com digital ecosystem that defines and brings our products to life, while instilling brand love all along the way:
• Drive alignment on business needs with the broader “go to market” team (sales, marketing, commercial, brand, PR, platforms, business units etc) with a focus on ecommerce sales KPIs
• Work with UX and implement design thinking methodologies to bring these experiences to life across the entire customer sales journey, aligned to northstar frameworks
• Present these ideas to business, legal and other partners that allows stakeholders to grasp complex plans at a glance through a highly visible process that will require strong facilitation and collaboration skills, managing shifts in strategy to meet competitive needs broadly
• Collaborate, negotiate scope, and document final experience requirements with inputs from UX, technology teams, business units, division leads, journey teams and offer-enablement leads
• Prioritize, define and work with content and development stakeholders to deliver data-driven digital experiences for our customers
• Iterative thinking for testing, market trial, performance and optimization opportunities
• A firm understanding of the technology and a detail-oriented implementation plan will be your keys to success as you drive projects from strategy/discovery all the way though execution/delivery 

Job Description

Job Summary: 

  • Understand the Business: Build a firm understanding of the Xfinity business and build strong relationships through collaboration and empathy. On any given day you will interface with partners in Sales, Marketing, Communications, Customer Experience, Engineering, Design, Project Management, Operations, Platforms, among others.  
  • Understand the Technology: Learn and understand an array of technical constraints, regulatory guidelines and business rules; translate these into experience requirements for engineers and designers. Work with Tech, Content, Journey and Strategy teams to understand system functionality across all pillars/domains. Utilize this knowledge to inform decisions and deliver results with as little development as possible. Where development is required, focus on critical areas where creation of flexible functionality can be utilized holistically across projects through segmentation/content management.  
  • Define the Need: Work with the business units and marketing teams to understand the needs and key value propositions for in year/quarter Magic Moments. 
  • Define the Sales Journey: Utilize design thinking to work with partners and deliver a firm briefing of requirements including the what, where, why, and (most critically) how and by when.  
  • Bring the Sales Journey to Life: Work with the UX and content teams to deliver end to end seamless journeys balancing the needs of the customer with the needs of the business and overall capacity constraints, across platforms and all digital sales touchpoints.  
  • Tell the story: Facilitate/drive stakeholder alignment, using provided consumer research and business metrics, to the best in class experience outcomes challenging all members of cross-functional teams to think boldly and creatively. Ensure plan is widely distributed/communicated and that all dependencies

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Company

Comcast

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