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Regional Sales Manager

ASSA ABLOY
-, MA, US, -, United Statesfull_timeVerifiedPosted 7 Oct 2025

About the role

 

ASSA ABLOY Global Solutions is part of the ASSA ABLOY Group, who are the global leader in access solutions. Every day, we reimagine how people move through a safer, more open world with ease. If you’ve ever walked through an automatic door, stayed in a hotel, or gone through passport control, you’ve probably used one of our products or services. We have operations in over 70 countries, with over 62,000 colleagues around the world.

 

Our expertise in customer journey mapping, innovation, and service design leads to the invention of new solutions that create value for our clients and exceptional experiences for their end users. And we have the fantastic opportunity available in Key and Asset Management for a Regional Sales Manager for the Massachusetts, New Hampshire, Vermont, Connecticut, Maine, and Rhode Island territories.

 

Part of Global Solutions, Key and Asset Management provides solutions that deliver secure, managed access to keys and equipment at the right time and place. Our solutions drive efficiency by removing the need for manual processes and record keeping. Good key and equipment management is fundamental to assure the best customer service, safety, compliance, and workplace productivity.

 

Your Role in Keeping the Future in Safe Hands…

 

As a Regional Sales Manager for the Global solutions division of ASSA ABLOY, you will have the opportunity to become a valuable member of our highly technical Sales team, making a genuinely positive impact in the lives of our customers. You will get to work on a team that keeps growing, innovating, and giving you room to be proactive, creative and develop unique perspectives on how various products and services interact with one another.

Reporting to the VP of Sales & Marketing, you will be responsible for developing and managing sales opportunities within your assigned region. You will build relationships with key decision-makers, identify new business opportunities, and provide tailored solutions to help organizations streamline their asset control processes. You will travel up to 50% within the United States, with occasional international travel required, for global projects or company educational seminars. This is a predominantly customer interfacing role and always requires the highest level of customer service.

  

What you will do…

 

  • Develop and execute a strategic sales plan to achieve revenue targets within the assigned territory.
  • Identify and pursue new business opportunities in target industries (primarily automotive & fleet).
  • Expand market share by acquiring new customers and growing existing accounts.
  • Build and maintain strong relationships with key decision-makers and influencers.
  • Understand customer needs and provide tailored solutions to improve their asset control and security.
  • Conduct product demonstrations and presentations to showcase value propositions.
  • Manage the full sales cycle from prospecting to closing deals.
  • Maintain an active pipeline using SalesForce, ensuring accurate forecasting and reporting.
  • Negotiate pricing and contract terms to drive profitable growth.
  • Stay informed about industry trends, market conditions, and competitor activities.
  • Gather customer feedback and provide insights to influence product development and marketing strategies.
  • Work closely with marketing, product, and support teams to drive customer engagement and satisfaction.
  • Stay up to date on product features, benefits, and industry applications.
  • Educate customers on best practices for implementing and using KEYper Systems solutions effectively.
  • Provide regular sales updates and insights to leadership.

 

What we expect of you…

 

  • 5+ years of B2B sales experience, preferably in asset management, automotive, fleet management, or security solutions.
  • Proven track record of meeting or exceeding sales targets in a regional or territory-based role.
  • Experience selling to automotive dealerships & fleet companies, or similar industries is a plus.

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Company

ASSA ABLOY

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