Sr. Director, Global Events Management and Strategy

No Agency Submissions Accepted.

Location: Sunnyvale, California

Onwards Together!

Illumio, the pioneer and market leader of Zero Trust segmentation, prevents breaches from becoming cyber disasters. Illumio protects critical applications and valuable digital assets with proven segmentation technology purpose-built for the Zero Trust security model. Illumio ransomware mitigation and segmentation solutions see risk, isolate attacks, and secure data across cloud-native apps, hybrid and multi-clouds, data centers, and endpoints, enabling the world’s leading organizations to strengthen their cyber resiliency and reduce risk.  

Illuminate the future with Illumio and join a team that’s passionate about developing cutting-edge security solutions that protect the world's most critical assets. 

Our Team's Vision:

Our Marketing team illuminates and evolves the global brand, driving revenue and empowering future success for our Sales team. As a leader in Zero Trust Segmentation, we are dedicated to helping organizations prevent cyberattacks and mitigate the impact of ransomware. Renowned for our innovative solutions and collaborative spirit, we foster an inclusive environment within Marketing and across the company. Join one of the industry's most creative and dynamic teams, where you'll discover opportunities to excel, be empowered to set ambitious goals and define your path to success! 

The Senior Director of Global Events and Strategy is a visionary leader who will own the strategy, planning, and optimization of Illumio’s global events, sponsorships, and internal company events. This role is integral to accelerating Illumio’s market penetration and driving brand recognition in a rapidly growing cybersecurity market. Reporting directly to the VP of Corporate Marketing, you will collaborate with cross-functional teams to deliver high-impact events that support brand awareness, lead generation, and customer loyalty.

You will lead a global team focused on creating, executing, and optimizing Illumio’s event strategy to ensure seamless execution, maximum ROI, and measurable impact on our business objectives. From internal events to large-scale third-party industry conferences, this role requires a strategic thinker with strong leadership and project management skills who can collaborate across teams to drive results.

Your Impact: 

• Strategic Planning: Develop and execute integrated event strategies that align with Illumio’s overall marketing and business objectives, ensuring that every event and program supports brand growth and customer engagement.

• Event Management: Oversee the planning, coordination, and execution of global events, including internal company events, sponsorships, and major third-party industry conferences (e.g., RSA, Black Hat). Manage the event lifecycle from conceptualization to post-event analysis, ensuring seamless execution.

• Cross-functional Collaboration: Collaborate closely with product marketing, field marketing, brand marketing, sales, and customer success teams to ensure alignment and integration across marketing initiatives. Support these teams with insights and resources to enhance campaign success.

• Budget Management: Oversee the global events and sponsorship budget, ensuring resources are allocated effectively to maximize ROI and meet business goals.

• Vendor and Partner Management: Build and maintain relationships with event vendors, agencies, and strategic partners to enhance event execution, secure sponsorship opportunities, and optimize the use of resources.

• Metrics and Analytics: Establish KPIs to measure the effectiveness of events and sponsorships. Use data and analytics to continuously improve event strategies and demonstrate their impact to senior leadership.

• Team Leadership: Lead, mentor, and develop a high-performing global team of events professionals. Foster a culture of collaboration, innovation, and continuous improvement with career growth in mind.

Your Toolkit: 

• 15+ years of marketing experience in B2B, ideally in the cybersecurity or SaaS space, with at least 10 years in senior leadership roles focused on global events.

• Proven experience in developing and executing event strategies that drive pipeline generation, customer engagement and brand awareness.

• A deep understanding of the role of events in supporting demand generation and ABM motions across various customer segments.