Sales Director - Luxury Independent Living
American House Senior Living CommunitiesAbout the role
Sales Director – Luxury 55+ Independent Living Community
American House Bonita Springs | Bonita Springs, Florida
Senior Living Sales Experience Preferred | Base Salary + Incentive Opportunity | Full Benefits Package
Help Active Adults Discover Their Best Chapter Yet
American House Bonita Springs is seeking an experienced, relationship-focused Sales Director to lead occupancy growth in our premier 55+ Independent Living community.
This role is ideal for a dynamic sales professional who is passionate about helping active older adults embrace a lifestyle centered on wellness, independence, connection, and purpose. The successful candidate will be energized by meeting new people, building meaningful relationships, and showcasing a community where residents thrive physically, socially, and emotionally.
Why American House Bonita Springs?
American House Bonita Springs offers far more than a place to live—it offers a vibrant, resort-style lifestyle designed for healthy, independent adults who want to make the most of every day.
Set across a beautifully landscaped campus featuring tranquil lakes and lush outdoor spaces, our community encourages residents to stay active, engaged, and connected through a variety of wellness-focused amenities and experiences.
Residents enjoy:
- Resort-style swimming pool and sundeck
- Scenic walking paths surrounding picturesque water features
- Outdoor gathering spaces and fireplaces
- Fitness, wellness, and healthy living programs
- Pickleball, social clubs, and recreational activities
- Outdoor dining and entertainment opportunities
- Vibrant resident-led activities and lifelong learning experiences
- Engaging social events that foster meaningful friendships and community connections
Our residents are active, independent individuals who value freedom, choice, and a lifestyle that supports healthy aging and personal fulfillment.
Position Summary
As Sales Director, you will serve as the ambassador of our community, helping prospective residents envision a lifestyle filled with opportunity, wellness, and connection. Through relationship building, consultative selling, and exceptional customer experiences, you will guide prospects through one of life's most important decisions.
Key Responsibilities
- Drive occupancy growth and revenue performance through effective lead management and sales execution.
- Conduct personalized tours that highlight the active, independent lifestyle available at American House.
- Build and maintain referral relationships with local professionals, healthcare providers, realtors, financial planners, and community organizations.
- Develop outreach strategies to connect with active adults throughout Southwest Florida.
- Create memorable first impressions and exceptional experiences for prospective residents and families.
- Maintain a strong sales pipeline utilizing CRM tools and best practices.
- Collaborate with community leadership to ensure seamless move-ins and resident satisfaction.
- Represent American House at networking events, wellness fairs, social gatherings, and community outreach opportunities.
Qualifications
- Proven success in sales, business development, or senior living sales.
- Experience in senior living, luxury hospitality, resort, real estate, healthcare, or lifestyle-focused sales preferred.
- Strong presentation and relationship-building skills.
- Passion for wellness, active aging, and helping older adults live their best lives.
- Self-motivated with the ability to work independently and exceed goals.
- Proficiency with CRM systems and sales reporting.
What We Offer
- Competitive base salary
- Lucrative incentive and commission opportunity
- Comprehensive benefits package
- Paid time off and holidays
- Professional growth and career advancement opportunities
- Supportive team culture and leadership
- Opportunity to make a meaningful impact every day
Join Our Team
If you're a high-energy sales professional who loves building relationships and helping active older adults discover a lifestyle focused on wellness, independence, and connection, we'd love to meet you.
Join American House Bonita Springs and help future residents discover a community where every day feels like a vacation and every chapter is filled with possibility.
Company Overview
Founded in 1979, American House Senior Living Comm
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