Business Banking Research and Insights Lead

About this role:

Wells Fargo is seeking a Business Banking Research and Insights Lead (Lead Analytics Consultant) to support B2B banking insights and research that will help to shape positive customer and business outcomes. Reporting to the Head of Market Research within Consumer Insights, this role will help Wells Fargo bring insights to drive customer-centric decision-making for product development, experience enhancement, marketing optimization and more.  The ideal candidate for this role has experience in B2B research management, specifically focused on small and midsize businesses, and strong familiarity of B2B syndicated research. Learn more about the career areas and lines of business at wellsfargojobs.com.

In this role, you will:

• Lead Market Research programs related to Wells Fargo Small and Business Banking

• Consult with business partners to understand business strategies and challenges

• Develop learning agendas and design research programs to address business needs

• Manage research programs from requesting vendor proposals to executing market research programs (qualitative and quantitative) and delivering compelling insights to drive business decisions

• Lead methodology selection and analytic plan recommendations

• Leverage communication skills to prepare tailored communications, reports and professional presentations

• Socialize and present findings along with recommendations to business partners at all management levels

• Collaborate and influence decision-making with actionable recommendations

• Provide day-to-day project management to execute programs within budgets, timelines, and legal/compliance requirements

• Collaborate with other Insights professionals to identify opportunities for creating efficiencies and modernizing insight practices

• Stay abreast of research technique advances while complying with and adhering to all regulations and internal policies related to research execution

Required Qualifications:  

• 5+ years of Analytics experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• 5+ years of consumer insights experience

• Experience managing a variety or market research methods, both quantitative and qualitative

• Experience managing research studies with small and medium sized business, revenues up to $25 million

• Ability to synthesize disparate information into strategic insights

• Knowledge of syndicated research resources focused on small and medium sized businesses

• Experience with Microsoft Office (Facile in PowerPoint, Excel, and Word)

• Experience with SPSS, Qualtrics, think-cell, or Tableau

• Strong relationship building skills; ability to collaborate and influence business decisions

• Proven track record managing vendors and agency partners

• Strong organizational skills with the ability to work independently and as a contributor, to motivate participation with peers

• Ability to be flexible and adjust plans quickly to meet changing business needs

• Excellent communication, presentation, and interpersonal skills with the ability to engage a wide range of audiences and levels within an organization

• Self-motivated, energetic and forward thinking, possessing integrity and high ethical standards

• Enthusiasm and a capacity to overcome barriers and make impactful change

Job Expectations:

• Ability to travel up to 10% of the time.

• This position offers a hybrid work schedule.

This position is not eligible for Visa sponsorship.

Posting Location(s):                                          

• 401 S Tryon St. – Charlotte, North Carolina 28202

• 150 E 42nd St - New York, New York, 10017

• 333 Market St - San Francisco, California 94105

• 1755 Grant St - Concord, California 945420

Required locations listed.  

Pay Range
 

Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not li