Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, EmergenC, Advil, Voltaren, Theraflu, Tums, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

As the Brand Manager for Expert Marketing in our Pain Management division, you will be at the forefront of driving our Advil business. This role involves collaborating with diverse teams, including consumer marketing, medical affairs, innovation, and performance marketing. Your goal will be to establish Haleon brands as the premier choice in their categories, leading to strong recommendations from medical professionals to their patients. This will ultimately increase sales and enhance brand equity.

This role will provide YOU the opportunity to lead key activities to progress YOUR career.  These responsibilities include some of the following:

• Strategic Development: lead expert omnichannel strategy and spearhead the creation and implementation of industry-leading activation plans. These plans should be rooted in superior science and aimed at healthcare professionals.

• Culture Building: Foster a culture within the Expert team that values expert obsession, creative bravery, agility, and data-driven performance. Ensure these values are embedded within strategies and activation plans.

• Creative Leadership: Oversee 360 creative development, delivering meaningful and relevant content through close agency partnerships.

• Media Management: Handle media strategy and communication execution, evolving media strategy to meet business needs in collaboration with the media manager and media agency.

• Collaboration: Work closely with insights, agencies, and global expert marketing teams to develop and execute assets that support new product launches, new positioning, and messaging that effectively communicates the scientific story to our medical audience.

• Salesforce Support: Collaborate with the Expert salesforce and capabilities team to develop support materials, including e-sales aid, sales training, and patient education materials.

• Team Development: Mentor the Associate Brand Manager to create and drive superior execution of go-to-market activation plans, bringing brand strategies to life across digital, advocacy, media, sampling, publications, conventions, and data analysis.

• Regulatory Compliance: Liaise with Legal/Medical/Regulatory Affairs to support claim development and document key claims and their substantiation.

• Market Understanding: Gain a deep understanding of the category, brand, competitors, customers, marketplace trends, and target audiences to ensure industry-leading activation.

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• 5+ years of commercial marketing experience

• Experience in brand strategy development and activation inclusive of campaign development and media management.

• Experience in digital marketing and in leveraging data signals to drive quick decisions to impact the business

• Ability to effectively influence and break down barriers 

• Financial acumen, including P&L management, ROI and marketing modelling mix.

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• MBA Degree in Marketing or Related Field.

• Externally inspired: consumer & customer obsessed; insights-based strategies and proposals.

• Flexible yet focused: easily pivots from short to long-term, analytics to creative, adaptive to market change.

• Knowledge of multiple product categories as well as with complex regulatory/clinical/medical issues preferred.

• Experience with leveraging 1st party data to acquire and retain customers

• Up to 25% of travel

Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program.  This includes a generou