Business Strategy Associate

Teamwork makes the stream work.

 

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

 

About the team 

International Strategy is a small, but highly influential team that powers some of Roku’s highest stakes decisions around International Growth. 

What is the potential of each market?  What markets will we be present in? Where will we invest and how much?  How do we continue to nurture markets to drive engagement and monetization?  What are the key partnerships we need to strike? These are all questions we tackle on a day-to-day basis.  

We form decision-making frameworks, gather data, form narratives, and drive organizational alignment behind them, seeking to build Roku’s long-term growth abroad. 

 

About the role 

The Business Strategy Associate role supports the Strategy Senior Manager and International Devices VP in shaping decision-making and narratives across all international markets.  As the junior-most member of the team, you’re not expected to know everything, but rather to be flexible, open-minded, and resourceful when faced with new questions.  This role involves developing expertise in market data, financial analysis methods, narrative development, and cross-functional collaboration. 

 

For New York Only - The estimated annual salary for this position is between $60,000 - $72,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.  

 

What you’ll be doing

• Market Analysis and Prioritization: Analyze, maintain, and update global market data to inform opportunity sizing and new market expansion. Serve as the point of contact for cross-functional teams (e.g., Finance, Marketing, Product), delivering custom market analysis and actionable insights on growth trends. 
• International Growth Strategy: Partner with the Sr. Manager of International Strategy to conduct scenario planning, operational improvements, and business case development in support of international growth priorities. Develop ad-hoc analyses, financial models, and strategic frameworks to address evolving needs.   
• Executive Decision Support: Translate complex data, analyses, and cross-functional priorities around international business growth into clear, compelling narratives for Executive Leadership to drive aligned and informed decision-making. 
• Cross-Functional Alignment & Coordination: Support short-term and long-term planning processes, ensuring cross-functional alignment with core international business initiatives. Act as the connective tissue across international and U.S. teams, representing local market nuances in global planning.   
• Planning & Execution of Flagship International Moments: Collaborate with local teams to drive business strategies, campaigns, and marketing activations for high-impact international moments (e.g., World Cup, Olympics, Holidays). 

 

We’re excited if you have 

• This role is designed for early career professionals with internship experience or up to 3 years of professional experience.  
• Bachelor's degree in Business Administration, Economics, Finance, International Studies, Marketing, or any relate