VP of Product, Core Experience

Change.org is searching for a Vice President of Product to build a powerful, inspiring experience for petition Starters and Supporters, and to lead the teams that bring this vision to life. As a key member of our Product leadership team, you’ll oversee the Product squads building out the core product experiences on Change.org for our most important users: the Starter user (the people creating campaigns for change) and the Supporter user (the people joining those campaigns). In a nutshell, these squads help hundreds of thousands of people create powerful petitions locally, nationally, and globally and then empower hundreds of millions of people to join those campaigns, collaborate together, and push them forward until real change happens. It’s a beautiful, iconic product that gives a voice to the voiceless throughout the globe, and we’re now reimagining it with the help of AI. 

We’re a social impact business (a public benefit company), and the world's largest social change platform with 100m monthly users, 50,000+ campaigns launched on the site every month, and a 100% user-generated revenue model. Our users win campaigns for change once every hour. 

From mobilizing over 5 million people to investigate the fires in the Amazon, to mobilizing nearly 3 million against war and famine in Yemen, to large-scale mobilizations for the people of Iran and against the war in Ukraine, and calling for Racial Justice in the US, many movements were born on Change.org. Dozens of local, national, and international victories are happening every day thanks to the strength of our members who are changing the lives of people around the world. We want to help them go even further and we need your help! 

Key Outcomes:  

• Increase the engagement, retention, and satisfaction of Starters (users starting petitions) and Supporters (users signing petitions and pushing the campaign forward)
• Reimagine the entirety of the Supporter experiences through research, design thinking, prototyping, and AI
• Steward empowering, consistent Product processes across the squads, including the creation of new AI-first building principles and processes 
• Increase the eNPS scores of the people you manage

The most important core competencies for the role are: 

• Product Mastery: Deep expertise in the full product development process within at-scale B2C environments, with a proven ability to drive retention and user engagement through data-informed decision-making and execution
• People Leadership: High EQ leader who mentors, coaches, and develops talent, with a particular strength in managing and empowering strong senior leaders to achieve outsized impact
• AI-first Building: Instinctively integrates AI into product vision, strategy, and execution. Identifies opportunities where AI fundamentally changes user experience or business leverage, and balances innovation with responsible use
• 0→1 Innovation: Ability to drive new product development from concept through scale
• Cross-functional Collaboration: Builds strong partnerships with design, engineering, and other functions to drive alignment and deliver exceptional products. Creates clarity, trust, and shared ownership across disciplines

Target experience: 

• 10+ years of product management or equivalent VP-level product leadership at consumer technology companies; ideally with a product serving tens or hundreds of millions of users
• 5+ years managing product managers, with proven results in developing and retaining talent
• Track record of building successful B2C products, with a repeatable playbook for increasing retention and engagement
• Substantive experience leveraging user research and insights into new product value
• Extensive experience launching and iterating on product experiments, with a robust experimentation playbook
• Hands-on experience leveraging AI technologies to accelerate product innovation
• Ideally, background in product marketing and storytelling
• Deep alignment with Change.org’s mission to strengthen democracy and increase citizen engagement

Interested? Great! Here's what you should know:

This is a full time role based anywhere in the United States.

Our compensation philosophy is based on pay equity. All of our salaries are determined before we launch a role – they are based on a predetermined salary scale, the level on that scale and the cost of labor for that location. The annual salary of a VP of Product is $325,000 + 10% potential bonus. 

Benefits and perks also vary based on locat