RSA Global Director of Alliances

RSA Global Director of Alliances

RSA provides trusted identity and access management for 12,000 organizations around the world, managing 25 million enterprise identities and providing secure, convenient access to millions of users. RSA specializes in empowering security-first organizations in financial services, healthcare, energy, technology services, and other industries to thrive in a digital world, delivering complete capabilities for modern authentication, access, lifecycle management, and identity governance. Whether in the cloud or on-premises, RSA connects people with the digital resources they depend on everywhere they live, work, and play.

For decades, RSA has pioneered many of the encryption, authentication, and identity federation technologies that still power the internet. And now RSA is transforming the industry yet again, paving the way for the future of digital identity through the RSA Unified Identity Platform; next-generation and hybrid and cloud solutions; the first ever and only multi-functional, passwordless hardware authenticator; and a frictionless, mobile-optimized experience for the modern workforce. If you are self-motivated and looking for a fast-paced challenge doing something that truly matters, come join our winning team!  For more information, go to rsa.com.

We are seeking an experienced Director of Alliances to build and drive RSA Security’s strategic partnership with Microsoft.  This role will be responsible for developing and executing a cross-functional business plan to drive increased revenue associated with Microsoft.  The person will craft a multi-pronged strategy to align with different groups at Microsoft from Security, to ISV, to Azure, etc.  Acting as the quarterback of the Microsoft strategy, this person will activate the RSA team to understand Microsoft’s interests and help guide product, sales and marketing to align to them.  The role will forge working relationships with key teams and executives at Microsoft and ensure mutual success.

This role is building an entirely new motion for RSA.  There is an understanding that initial work will be done within RSA to position RSA solutions to customers and the market in the context of enhancing Microsoft offerings.  In essence, the first year is about co-existing with Microsoft.  Over time, the intention is to deepen relationships, product innovation and GTM alignment and to drive more meaningful joint collaboration with Microsoft.

Key Responsibilities:

1. Azure Marketplace Strategy:
• Drive RSA’s growth on Azure Marketplace – enable sales, channel and ensure that RSA’s offerings and content are effective.
• Identify opportunities to enhance RSA’s offerings and optimize the customer purchasing journey.
2. Strategic Alliance Management:
• Develop a business plan to expand RSA’s relationship with Microsoft and drive mutual growth.
• Act as the primary point of contact for Microsoft-related initiatives and foster strong relationships with key Microsoft stakeholders.
3. Core Messaging & Value Proposition:
• Develop messaging that highlights the joint value of RSA and Microsoft solutions.
• Create go-to-market content that resonates with customers and internal teams.
4. Joint Marketing & Sales:
• Over time, collaborate with RSA and Microsoft and shared channel partners to create and drive marketing campaigns that drive all businesses.
• Align sales efforts to position RSA’s cybersecurity solutions alongside Microsoft Azure offerings.

      5. Business Growth & Revenue:

• • Monitor and report on sales and revenue growth driven by the alliance.
  • Develop partner-led sales opportunities and manage pipeline development.

     6. Internal Alignment & Collaboration:

• • Work cross-functionally with RSA teams (sales, marketing, product) to execute the alliance strategy.
  • Drive internal communication about the Microsoft partnership.

     7. Networking & Relationship Building:

• • Represent RSA at industry events and conferences to enhance the RSA-Microsoft partnership’s visibility.
  • Build relationships with industry influencers and thought leaders.

Required Qualifications:

• 10+ years of experience in alliance management, channel partnerships, or business development, ideally with a focus on cloud platforms like Microsoft Azure.
• Strong understanding of Azure Marketplace and cloud security solutions.
• Experience in joint go-to-market strategies, sales