Elevar- Technology Partner Manager

About Elevar

At Elevar, a pioneer in data-driven SaaS solutions for online retailers, we're transforming how merchants gain actionable insights through server-side event tracking. Now, as part of Buxton's omni-channel analytics powerhouse, we’re delivering innovative data solutions that shape the future of eCommerce growth. We specialize in server-side event tracking, enabling businesses to make smarter decisions that accelerate growth and drive success.

About the role

Our philosophy for partnerships is that they must create value for our customers, other partners, and our company. We drive business with and through our partners by working closely together for the benefit of all. The channel team serves to educate and enable our partners to represent, sell and in some cases implement Elevar solutions.  

The Technology Partner Manager is responsible for developing and managing strategic relationships with technology companies, aiming to leverage their products and services to drive business growth by identifying meaningful joint solutions, creating and executing co-market opportunities, and ultimately maximizing revenue generation through these partnerships.   

There are two categories of tech partners for Elevar: Integration and Marketing. As the name implies, Integration Tech Partners are appropriate for a direct API integration with Elevar. Marketing Tech Partners are important to Elevar in that they provide complimentary services and technology for our clients and serve an important role in the Elevar ecosystem but do not require an API integration.  

Where you'll work

This is a remote-friendly role with flexibility to work from home. Ideal candidates are located in Central or Eastern Time Zone, with occasional travel to Dallas-Fort Worth, TX. Candidates outside this area will be considered for the right fit.

Key responsibilities will include:  

• Identifying and recruiting technology partners:  

• Researching and identifying potential technology partners that align with the company's strategic goals and market needs    

• Work jointly with solutions engineering to identify if a partner is appropriate for a technical integration or best served as a marketing partnership (without an integration) 

• Relationship building:  

• Establishing and nurturing strong relationships with key decision-makers at partner companies   

• Developing joint go-to-market strategies:   

• Create go-to-market plans with a portfolio of partners that drives partner-sourced pipeline and contributes to the overall revenue goals of Elevar 

• Technical integration:  

• In collaboration with a solutions engineer, oversee the technical integration of partner solutions with Elevar, ensuring the highest value and seamless functionality for customers  

• Partner enablement:  

• Ensure partners understand are able to speak about Elevar’s value to prospects 

• Sales pipeline management:  

• Determine best ways to capture and track referrals from tech partners  

• Manage the pipeline of tech partner referrals and help with the sales process as necessary 

• Performance tracking and analysis:  

• Monitoring partner performance metrics, identifying areas for improvement, and adjusting partnership strategies as needed 

• Manage partner commissions, deal registration, and reporting for assigned partners 

• Cross-functional collaboration:  

• Working closely with internal teams like sales, marketing, product development, and customer success to ensure alignment and smooth execution of partnership initiatives 

• Collaborate with Elevar marketing and product team to drive lead gen programs that include tech partners 

• Contribute to partner communication activities such as newsletters, social engagement, and webinars  

• Build a solid unders