Sr. Marketing Manager, Federal

About Aerospike

At Aerospike, we dream big. Our focus is helping companies tackle seemingly insurmountable problems and doing what’s never been done before. That is why we developed the world's leading real-time data platform that powers mission-critical applications at the world's most innovative, category-disrupting companies. 

Our customers have deployed extreme-scale real-time applications to fight fraud, dramatically increase shopping cart size, enable global digital payments, and deliver hyper-personalized user experiences to tens of millions of customers. Customers like Airtel, Experian, Nielsen, PayPal, Snap, Verizon Media, Wayfair, and many others rely on Aerospike as the data foundation for the future to help them act in the microsecond moments that matter. Aerospike is headquartered in Mountain View, California, and has a global presence with offices in London, Bangalore, and Tel Aviv.

Sr. Marketing Manager, Federal

Location: DC Area

Aerospike 

 

At Aerospike, our focus is helping companies tackle seemingly insurmountable problems and doing what’s never been done before. That is why we developed the world's leading real-time data platform that powers mission-critical applications at the world's most innovative, category-disrupting companies. Our customers have deployed extreme-scale real-time applications to fight fraud, dramatically increase shopping cart size, enable global digital payments, and deliver hyper-personalized user experiences to tens of millions of their users.

About the Role:
We are looking for an enthusiastic, self-motivated, hands-on individual to join our team as our Sr. Marketing Manager, Federal. You will play a pivotal role in shaping and executing marketing strategies tailored to the unique needs of the US Federal sector. You should have the experience and vision to link the most pivotal themes and milestones into cross-functional demand programs, events, and activities. 

You should be experienced with highly cross-functional work and be excited about the opportunity to build world-class marketing campaigns that align to company growth goals, while leveraging your in-depth knowledge of the Federal market. You should also have experience communicating a data-informed marketing plan and enjoy collaborating with external partners and internal stakeholders across the organization.

What you’ll be doing:

• Develop and implement comprehensive marketing strategies aligned with the company's objectives in the US Federal sector.
• Design and execute targeted marketing campaigns, programs, digital, and events to generate leads, drive conversions, and meet Aerospike’s Federal pipeline goals.
• Ensure Aerospike’s value proposition is tailored to Federal partners, agencies, and stakeholders.
• Utilize a data-driven approach to marketing campaigns to assess effectiveness and drive ongoing optimization and improvement.
• Work with Marketing leadership to incorporate the marketing strategy into integrated initiatives; project managing planning timelines.
• Collaborate with cross-functional teams to deliver compelling integrated marketing campaigns and multi-channel programs to optimally engage our target personas and generate pipeline.

 

What we’re looking for:

• 5-7 years of B2B Tech or software experience in the Federal market with demonstrated success in developing and executing marketing strategies that drive business growth.
• Deep understanding of pipeline creation and demand generation, the key drivers of effective nurturing, and the role of marketing at each stage of the funnel.
• Excellent interpersonal skills and attention to detail.
• Superb communication and the ability to inspire and influence senior executives, peers, and team(s) with your vision and roadmap. 
• Use critical thinking and produce creative solutions, including an advanced understanding of marketing program management (processes, tools, reporting, etc).
• Strong analytical skills and experience.
• Must be willing to roll up sleeves and execute.
• Experience working with Salesforce, Marketo, and Google Analytics. Demandbase knowledge/experience is a strong plus.

Pay Range: $80.00 - $100.00 per hour