Senior Product Marketing Manager - Life Sciences

Senior Product Marketing Manager - Life Sciences

Truveta is the world’s first health provider led data platform with a vision of Saving Lives with Data. Our mission is to enable researchers to find cures faster, empower every clinician to be an expert, and help families make the most informed decisions about their care. Achieving Truveta’ s ambitious vision requires an incredible team of talented and inspired people with a special combination of health, software and big data experience who share our company values.

Truveta was born in the Pacific Northwest, but we have employees who live across the country. Our team enjoys the flexibility of a hybrid model and working from anywhere.  In person attendance is required for one week during the year for Truveta Planning Week.

For overall team productivity, we optimize meeting hours in the pacific time zone. We avoid scheduling recurring meetings that start after 3pm PT, however, ad hoc meetings occur between 8am-6pm Pacific time. #LI-remote

Who We Need 

Truveta is rapidly building a talented and diverse team to tackle complex health and technical challenges. Beyond core capabilities, we are seeking problem solvers, passionate and collaborative teammates, and those willing to roll up their sleeves while making a difference. If you are interested in the opportunity to pursue purposeful work, join a mission-driven team, and build a rewarding career while having fun, Truveta may be the perfect fit for you. 

Our Growth Team is looking for an ambitious and results-driven Senior Product Marketing Manager to play an important role in in bridging the gap between product development and market adoption by developing and executing our GTM strategy for life sciences companies. You’ll bring your experience and curiosity for understanding the needs of this target customer base and translate findings into compelling messaging, sales enablement materials, product feedback, and more.  

Experience in a fast-paced, B2B SaaS company is a must! Life sciences and RWD experience a plus.  

This Opportunity 

The Senior Product Marketing Manager will work closely with several teams within Truveta including product, partner (sales), communications, and marketing to help achieve our growth ambitions. You will do this by developing and honing clear differentiation against competition, use cases, and value propositions that strongly resonate with pharmaceutical, medical device, and biotech companies.  

Reporting to the Director of Product Marketing, this role will be an integral part of the Growth team as we expand our business. The best person for this role understands the value of real-world evidence, has a passion for disrupting the status quo, has strong commercial acumen, and gets energized by working in a dynamic, high growth environment. 

Responsibilities

• Developing and executing strategies for product launches, including market research, positioning and messaging, and sales enablement.
• Collaborate closely with product and sales to ensure alignment and creation of compelling messaging and sales enablement materials for life sciences including pitch decks, FAQs, objection handling, demos, one-pagers etc. ensuring key messaging is consistent and up-to-date.
• Maintain pulse on buyer personas, market trends, competitive landscape and provide regular synthesis of competitive insights and customer feedback to ensure that competitive differentiation is sharply articulated and informing the product roadmap and planning.
• Build and maintain feedback loops with partner teams, product leaders, and life sciences customers to better understand needs and challenges.  
• Inform and support content creation including spokesperson presentations, blogs, whitepapers, case studies, product videos, advertising, and website messaging.

Key Qualifications

• 5+ years of experience in the B2B SaaS product marketing discipline or marketing withinlife sciences
• Strong preference for knowledge and experience in RWD/RWE, including EHR data Ability to build and support positioning and messaging frameworks, mapped to business goals
• Ability to distill technical and often abstract ideas into compelling narratives