Manager, Marketing and Communications - Taco Bell Foundation
Taco BellAbout the role
Who is Taco Bell?
Taco Bell was born and raised in California and has been around since 1962. We went from selling everyone’s favorite Crunchy Tacos on the West Coast to a global brand with 8,200+ restaurants, 350 franchise organizations, that serve 42+ million fans each week around the globe. We’re not only the largest Mexican-inspired quick service brand (QSR) in the world, we’re also part of the biggest restaurant group in the world: Yum! Brands.
Much of our fan love and authentic connection with our communities are rooted in being rebels with a cause. From ensuring we use high quality, sustainable ingredients to elevating restaurant technology in ways that hasn’t been done before… we will continue to be inclusive, bold, challenge the status quo and push industry boundaries.
We’re a company that celebrates and advocates for different, has bold self-expression, strives for a better future, and brings the fun while we’re at it. We fuel our culture with real people who bring unique experiences. We inspire and enable our teams and the world to Live Más.
At Taco Bell, we’re Cultural Rebels. Want to join in on the passion-fueled fun? Learn more about the career below.
About Taco Bell Foundation:
At the Taco Bell Foundation, we believe in supporting the passions and dreams of our young people. We invest in America’s youth, ages 16-26, and help them pursue their educational goals and career aspirations – no matter what their unique passion. We leverage our scale and reach to convene the right partners and build impactful programs and experiences so these young people can confidently pursue their dream-career. Since 1992, the Foundation has reached more than 5 million young people across the country and has awarded more than $155 million in grants and scholarships, focused on education, mentorship and career readiness.
About the Job:
The Taco Bell Foundation Manager, Marketing and Communications is responsible to be primarily tasked with driving proactive brand-building programs for Taco Bell Foundation’s marketing calendar and brand campaign initiatives. In addition, the role is responsible for responsible for overseeing all aspects of marketing and communications, developing and executing strategies that amplify the Foundation's impact, and building a world-class team to support the strategy execution. This role will be highly collaborative be a strategic and tactical, requiring an agile thinker with strong planning ability, interpersonal and communication skills with a passion for empowering youth, innovative approaches and a proven track record of leadership. This person will be the Head of Marketing and Communications for the Taco Bell Foundation and will serve on our senior leadership team.
The Day-to-Day:
- Lead the development and implementation of comprehensive marketing and communication strategies that align with the Foundation's mission, impact, and Roadmap, as well as with the greater Taco Bell parent brand, embodying Taco Bell's "Live Más" philosophy. This includes effectively driving long-term planning, facilitating progress, monitoring/reporting progress, and following up on action items for assigned initiatives.
- Drive digital marketing strategy and execution, including website and email strategy and social media engagement, to reach and engage diverse audiences. This involves establishing and monitoring KPIs, performance metrics, and analytics to measure impact, while embracing Taco Bell's forward-thinking approach to technology and customer engagement.
- Oversee the creation of compelling content such as press releases, emails, social media posts, and annual reports. The goal is to effectively communicate the Foundation's impact and resonate with various audiences, including internal Taco Bell corporate audiences, store level leaders, grant partners, scholars, Franchise communities, and Taco Bell fans, including donors.
- Lead development of and ensure consistent messaging and branding—that is cohesive with the Taco Bell parent brand—across all platforms to increase the Foundation's visibility and reputation, impact.
- Collaborate with leadership, programs, donor relations, and corporate teams to develop engaging event strategies that embody the fun and bold spirit of both the Taco Bell and Foundation brands. Additionally, forge strong partnerships with corporate entities, donors, and community organizations to broaden the Foundation's reach and resources, fostering alignment with Taco Bell's ethos of collaboration and community engagement.
- Oversee the annual planning process for the Foundation’s Marketing/Communications budget while partne
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