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Business Development Director, North America

The Opus Group
United States, United StatesRemotefull_timeVerifiedPosted 22 Dec 2025
💰 $175,000/yr($100,000/yr$175,000/yr)

About the role

Job Title: Business Development Director, North AmericaGroup/Team: Go to Market / Business DevelopmentEmployment Type: Full-time, Exempt, SalaryLocation: Remote with travel across North America Reports to: EVP, Strategy and SolutionsTravel Requirements: Up to 40 percent, with increased travel during peak industry and event seasons Business Development at Opus AgencyOpus Agency is a future-forward, full-service global event agency that helps the world’s leading brands design and deliver experiences that move people and markets. Our teams plan, create, and produce programs that bring strategy to life, build communities, and generate lasting impact. Business development sits at the center of this ambition. It connects our vision, our capabilities, and our culture to the clients we serve next. As we expand our footprint across the Americas, EMEA, APAC, and new regions, we are investing in a modern, insight-driven, AI-infused business development model built on relationships, creativity, and measurable results. The Business Development Director for North America will be a key driver of that model. Job OverviewThe Business Development Director for North America is a senior individual contributor who will drive new client growth for Opus Agency across the United States and Canada. Your core responsibility is to open doors, build relationships, and convert the right prospects into long-term clients, while complementing the approach and practices used by other business development team members in the region. You will bring our vision for a modern, AI-infused, relationship-first go-to-market approach to life in North America, translating it into focused targeting, thoughtful outreach, and compelling pursuits that move opportunities forward. You will work closely with other business development leaders and team members in the market, as well as with colleagues in EMEA and APAC, to shape how we identify opportunities, engage decision makers, and win work with new brands. This role is primarily hands-on. Most of your focus will be on directly driving new client growth in North America, with the rest centered on partnering across our go-to-market functions, contributing to how we elevate our business development discipline, and instilling discipline in how we measure and improve.  You will be a visible member of the Opus Agency team in the market, partnering closely with Growth Enablement, Marketing, Strategy, Creative, and regional account and delivery leaders, and spending the majority of your time focused externally as you guide the prospect experience. If you are energized by building relationships, opening new doors, and leading complex pursuits in an AI-infused, relationship-first world, and you bring a strong existing network you are ready to activate, then this role is for you.

What You Will Do (Responsibilities)In this role, you will: Drive new client growth in North America (about 70 percent) 
  • Own and manage a healthy, opportunity-rich pipeline of prospects and potential clients across North America, with a clear focus on the categories and segments that align to Opus Agency’s strengths and growth priorities.
  • Work within an agreed territory that combines a defined set of named accounts and, where appropriate, focus industries, sectors, or geographies, aligned with other business development leaders in North America.
  • Personally lead and support high-value pursuits with priority prospects, shaping the pursuit strategy, story, and win themes for key opportunities.
  • Own the prospect experience from first contact through handoff into delivery, orchestrating the right internal teams at the right time and keeping communication clear and simple for the prospective client.
  • Shape pursuit strategies that are insight-led, aligned to client needs and buying dynamics, and grounded in the strengths of Opus Agency’s offerings.
  • Use modern tools and AI capabilities to support research, targeting, outreach, and preparation, while keeping relationships and trust at the center of how you engage clients.
  • Model a thoughtful, human approach to client engagement that reflects Opus Agency’s culture and values.

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Company

The Opus Group

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