Principal, Data Analyst-Sam's Club - Consumer & Sensory Insights

Position Summary...

Working at Sam’s Club means a career without boundaries. As a division of Walmart Inc., we offer the scale of a Fortune #1 company with the heart of a close-knit team. At Sam’s Club, you’ll find a place where you can grow, take on new challenges, and bring your whole self to work. Our mission extends beyond our clubs—we’re committed to belonging, sustainability, and community involvement.
As part of the Private Brands team, you’ll help shape the future of Member’s Mark by creating products our members not only want—but love. The Member’s Mark Research team plays a critical role in understanding member needs and translating those insights into brand and product strategies.

What you'll do...

What you'll do
As a Principal Data Analyst on the Consumer & Sensory Insights team, you will:

• Lead research initiatives that bring the member voice into every stage of product development—from need identification to launch and post-launch evaluation.
• Own insights generation for the Pantry and Consumables categories, delivering compelling, data-driven stories to cross-functional stakeholders.
• Design and execute both qualitative and quantitative research methodologies, including advanced techniques like conjoint analysis, max diff, and consumer tracking.
• Translate complex data into clear, actionable insights that drive business decisions.
• Collaborate closely with product development, brand, and merchandising teams to ensure member-centric innovation.
• Manage multiple projects simultaneously with autonomy and accountability.
• Champion the use of AI and emerging technologies in research and insights.

What you'll bring

• Experience: 10+ years in market research, consumer insights, behavioral psychology, or a related field focused on understanding consumer behavior.
• Strategic Thinking: Proven ability to translate broad business objectives into actionable research plans and insights.
• Communication: Excellent verbal, written, and interpersonal skills with a talent for storytelling through data.
• Technical Skills: Proficiency in statistical analysis, data mining, and data visualization. Ability to interpret complex statistical outputs.
• Research Expertise: Hands-on experience with advanced survey techniques and qualitative research methods.
• Collaboration: Strong relationship-building skills and comfort working in a highly interactive, people-driven environment.
• Adaptability: Ability to manage a high volume of projects with ownership and independence.
• Mindset: Growth-oriented, curious, and open to adopting new tools and technologies.

We value demonstrable skills and potential over specific degrees. If you’re passionate about understanding people and turning insights into impact, we’d love to meet you.The above information has been designed to indicate the general nature and level of work performed in the role. It is not designed to contain or be interpreted as a comprehensive inventory of all responsibilities and qualifications required of employees assigned to this job. The full Job Description can be made available as part of the hiring process.

At Sam's Club, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet!

‎ 

- Health benefits include medical, vision and dental coverage

‎ 

- Financial benefits include 401(k), stock purchase and company-paid life insurance

‎ 

- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting. You