Sr. Visual Designer - TrainingPeaks
PeakswareAbout the role
Are you ready to work on a product impacting millions of people? At TrainingPeaks our user base of athletes and coaches is growing rapidly. To meet their demands TrainingPeaks needs innovators, collaborators, and excellent engineers like you. Together we’re building the world’s best training platform. Join TrainingPeaks today.
You may know us as TrainingPeaks, MakeMusic, TrainHeroic and Alfred Music. All these brands are under the Peaksware umbrella. TrainingPeaks develops software for coaches and athletes to track, analyze and plan endurance training. TrainHeroic develops software solutions for the strength and conditioning needs of coaches and athletes. MakeMusic develops software to transform how music is composed, taught, learned and performed. Alfred Music creates and publishes educational music to help teachers, students, professionals and hobbyists experience the joy of making music.
We would love to have you join our ever-growing team! All applicants will receive equal consideration for employment regardless of gender, race, national origin, age, sexual orientation, gender identity, physical disability, religion, or length of time spent unemployed.
General Summary
As Sr. Visual Designer, you will work with the Creative, Marketing & Product/Production teams to design and execute solutions to support their efforts. Your solutions will stem from collaboration, and your visual designs will be intuitive and compelling. Given the mastery of your craft, you will know when to follow best practices and when to veer off and pave your own way. You’re an independent thinker who first asks “why” and loves getting into the weeds of a problem.
You are a continuous learner with a hunger for knowledge. You approach challenges as opportunities to improve. You value team members’ input from all levels, and you actively seek ways to support your colleagues.
You will embed with the Marketing/Production Team, work in close collaboration with Project Managers and Team Leads, and report to creative leadership.
Core Functions
- Creative execution of all Marketing materials, including content image sourcing and manipulation, email campaign design, event collateral, social media campaigns, and branded experiences
- Be an active member of the cross-functional marketing team by ideating, planning, and executing cross-channel marketing campaigns
- Be the visual brand ambassador in regards to maintaining our brand standards, voice and tone
- Express expert knowledge across all phases of design, from initial concept to final asset
- Articulate design rationale and solutions in a compelling manner based on research, data and industry best practices
- Create delightful page layouts and assets using the Adobe Creative Suite, and Sketch
- Mentor and create teaching opportunities to benefit the design function of their cross-functional team
- Lead design thinking sessions and workshops for their cross-functional team
- Author and communicate design guideline information for various audiences
The work characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Requirements
Required Qualifications:
- Experience in email design best practices
- Minimum of 5 years of experience solving design problems
- Advanced understanding of visual design and design principles (Contrast, Balance, Emphasis, Movement, White Space, Proportion, Hierarchy, Repetition, Rhythm, Pattern, Unity, and Variety. These principles of design work together to create something that is aesthetically pleasing and optimizes the user experience)
- Advanced understanding of design fundamentals, (methods) such as concepting, mood boards, wireframes, prototypes and mockups - understands when to implement in the mktg/prod design process
- Execution of visual design fundamentals is the basis for solution delivery and drives collaborative discussions and healthy debate
- Consistently maintains professional and respectful communication, both internally and externally
- Understands and respects differing points of view with patience and empathy
- Practices active listening by paying close attention to what is being said, asking clarifying questions, and responding appropriately
- Ability to take art direction from peers and grow from the collaborative design process.
- Excellent time-management skills and the ability to accurately scope work and adhere to multiple project timelines
- Excellent attention to detail
- Expert level knowledge in using industry-sta
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