***This role is based at our corporate office in McLean, VA or Remote***

This is your chance to be part of the Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Senior Analyst, Full-Service Brand Marketing, you will support the team in increasing customer acquisition and retention, generate engagement through multi-channel marketing campaigns, and foster recognition of loyalty benefits. On the Full-Service Brand Marketing team reporting to Director, Global Brand Marketing – Full Service, you will help support in executing the marketing strategy, coordinated marketing plans, and daily business activities that support the brand and categories. Additionally, you will partner with cross-functional teams as the brand steward to ensure that marketing tactics from creative development, digital and social media are executed to match the brand strategy and brand identity of each of the Full-Service brands. This will drive brand salience, brand love, and loyalty among existing customers, while also encouraging emerging traveler segments.

HOW WE WILL SUPPORT YOU

Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:

• Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
• Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
• Paid parental leave for eligible Team Members, including partners and adoptive parents
• Mental health resources including free counseling through our Employee Assistance Program
• Paid Time Off (PTO)
• Learn more about the rest of our benefits

At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate. 

**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.

HOW YOU WILL MAKE AN IMPACT

Your role is important and below are some of the fundamental job duties that make your work unique.

What your day-to-day will be like:

• Contribute to the development and execution of strategic and tactical marketing plans that support brand objectives.
• Steward and maintain the brands' positioning and identities globally.
• Support brand identity execution including project management, hotel collateral, photography, logo creation, and compliance.
• Monitor and analyze brand activity and hotel-level marketing performance to inform strategic decisions and support in developing key reporting documents.
• Support dual-brand and soft-brand hotel branding needs, development marketing, and hotel filming requests.
• Provide strategic support for sales collateral, event marketing, and branded promotional item sourcing.

How you will collaborate with others:

• Collaborate with int