Sr. Manager, B2B Sales Enablement & Insights

Company:Driven Brands

Driven Brands is North America's largest automotive services company with a portfolio of iconic brands including Take 5 Oil Change®, Meineke Car Care Centers®, Maaco®, 1-800-Radiator & A/C®, Auto Glass Now®, and CARSTAR®. Our vision is to fuel the pursuit with the simplest, most convenient, and most reliable car care experience.

Headquartered in Charlotte, NC, Driven Brands is more than a workplace. We're a launchpad — for careers, for dreams, and for people driven to do great things.

Every day, we fuel the pursuit — for our customers chasing life's moments, for our franchisees building lasting legacies, and for each other as we grow, lead, and succeed together.

Performance matters. We take pride in it. We own it. We show up for one another and for our communities.

Because at Driven Brands, we're not just fixing cars. We're building futures, unlocking potential, and fueling what's possible — together.

JOB DESCRIPTION:

The B2B (Business to Business) segment of Driven Brands is focused on growing revenue through a combination of third-party affiliate partnerships, acquisition of fleet customers, and establishment of strategic partners. As the Sr. Manager B2B Sales Enablement & Insights, this role will be responsible for, among other areas: B2B sales tools, data, process management, technology, and B2B partnership support. Success in this role requires strong critical thinking skills, ability to manage multiple projects at the same time, as well as willingness to be tested on difficult transformation projects and initiatives.  

 

How you will Own It:

• B2B Sales Tools, Data, & Process Management 

• Design, implement, and optimize sales processes that enable consistent and measurable performance 

• Own activity-based tracking and reporting, ensuring all sales activity is logged accurately and generate insights to drive sales focus.  

• Develop dashboards and reporting cadence to provide visibility into sales productivity, pipeline health, and key metrics.  

• Translate data into actionable insights and visuals that drive sales efforts. 

• Partner with sales B2B leadership to establish and monitor sales goals and KPIs. 

• Technology & Systems Support 

• Serve as the business owner for sales-related technology platforms, including CRM and point of sale integrations.  

• Liaise between business users and technical teams to translate requirements into solutions.  

• B2B Partnership Support 

• Transform complex information into succinct stories and visualizations for internal and external presentations. 

• Produce pitch presentations, marketing collateral, playbooks, and other tools highlighting the strategic value to attract new and enhance existing partnerships. 

 What you’ll Bring:

• 8+ years’ experience in strategy development, brand management, marketing or product management.  

• Experience building dashboards and reports in tools sch as Qlik, Power BI, or Excel.  

• Strong executive presence, professionalism, and ability to communicate with influence. 

• Ability to adapt in fast-paced environments and deliver results under complexity and ambiguity.  

• Bachelor’s degree in marketing, business, or related field or 10+ years of relevant professional experience in related function, demonstrating p