Lead Product Manager 10-4

Lead Product Manager, 10-4 (Digital & OTR Strategy)

Location: Remote (Within 30 miles of: Portland, Chicago, Boston, DC, Dallas, San Jose, Seattle, or NYC)

About the Job

WEX is a global leader in financial technology, and we are doubling down on our digital-first future. We are seeking a Lead Product Manager for 10-4 by WEX, our high-growth consumer application tailored for the Over-the-Road (OTR) business segment.

This is not a traditional maintenance role. We need a builder-leader to own the end-to-end lifecycle of a mobile-first ecosystem. You will act as a strategic architect, bridging the gap between a "0-to-1" startup mindset and the massive scale of WEX’s global infrastructure. Your mission is to simplify the lives of independent transportation professionals through disruptive, intuitive financial solutions.

About the Role & Strategic Impact

As a Lead PM, you are an emerging strategic leader within the Digital organization. You will spearhead the creation of a unified, world-class experience that handles everything from instant fuel savings to complex credit products. This role requires a high degree of business acumen and the ability to influence senior leadership to shape the future of our OTR digital footprint.

How You’ll Make an Impact

Strategic Product Leadership

• Own the Vision: Set the multi-year strategy for a major product area within the 10-4 portfolio, ensuring alignment with WEX’s broader corporate growth goals.

• Business Model Innovation: Move beyond "features" to develop robust business models. You will define how 10-4 wins in the market, manages P&L outcomes, and creates sustainable competitive advantages.

• Trusted Advisor: Serve as a strategic partner to senior leadership, identifying emerging market trends in mobility and fintech to pivot our roadmap ahead of the competition.

• Own the tech: deeply understand and integrate application growth metrics and core architectural decisions into the product, APIs and SDKs.

Execution, Data & 0-1 Building

• Scale the MVP: Lead the transition of 0-1 initiatives (e.g., new credit offerings, loyalty engines, or merchant integrations) into scalable, high-performing features used by thousands of drivers daily.

• Insights-Driven Prioritization: Use a mix of deep customer empathy (qualitative) and rigorous data analysis (quantitative) to define experiments and kill underperforming initiatives quickly.

• Lead Scrum Excellence: Direct 1–2 high-performing scrum teams, partnering with senior engineers to solve complex technical hurdles in payment processing and mobile UX.

Cross-Functional Influence & Partnership

• Build Bridges: Navigate a matrixed environment to align Risk, Legal, Finance, and GTM teams around a singular consumer-first mission.

• Disruptive Research: Collaborate with UX and Analytics to conduct deep-dive research that challenges the status quo and leads to disruptive solutions for the trucking industry.

• Articulate Value: Present effectively to C-suite and high-level stakeholders, translating technical milestones into business value and customer impact.

Experience You’ll Bring

• Strategic "Lead" experience: Significant experience in a Senior or Lead PM role, ideally within a high-growth consumer fintech, mobile-first marketplace, or logistics tech environment.

• 0-to-1 & Scaling Mastery: A proven track record of taking a product from concept to launch and then scaling it to a significant user base.

• Financial Acumen: Deep understanding of unit economics, P&L management, and the mechanics of consumer financial products (credit, payments, or rewards).

• Technical Savvy: Ability to collaborate with senior engineering talent on mobile architecture, API strategy, and data pipelines.

• Soft Skills, Hard Results: A learning mindset with the ability to influence without authority, fostering a culture of transparency and high-velocity delivery.

WEX Total Rewards

WEX provides a comprehensive and