Lead Analyst, Marketing Platforms

JOB REQUISITION

Lead Analyst, Marketing Platforms

LOCATION

AMERICAS DELIVERY CENTER

ADDITIONAL LOCATION(S)

CINCINNATI, CLEVELAND, COLUMBUS, INDIANAPOLIS, MINNEAPOLIS, PRO PITTSBURGH

JOB DESCRIPTION

You Belong Here 

The Protiviti Career provides opportunity to learn, inspire, and advance within a collaborative and inclusive culture. We hire curious individuals for whom learning is a passion. We lean into our mission: We Care. We Collaborate. We Deliver. 

At every level, we champion leaders who live our values of integrity, inclusion, innovation, and commitment to success. Imagining our work as a journey, we believe integrity guides our way, inclusion moves us forward together, innovation creates new destinations, and our commitment to success empowers us to deliver on our vision to be the most trusted global consulting firm. 

Where We Need You 

We are looking for a Digital Platforms Lead Analyst to join our team.  Protiviti works in a hybrid environment, and this role requires that you work in-person in our office several times per week.   

What You Can Expect 

As a Digital Platforms Lead Analyst, you will lead the design strategy, vision, and execution for the portfolio of marketing related applications and integrations, including, but not limited to, Salesforce.  You will drive and facilitate the right discussions with executives to identify business capabilities in relation to current and future business objectives.  

What You Will Be Doing 

Product Scope – Define Strategic Initiatives & Plan on Design 

• Create and maintain business capability, data, process, and technology inventories.  

• Work with multiple capability and functional teams to gather and document the structure of the organization’s business and technology landscape.   

• Lead, build, manage, enhance business capability model along maturity and optimization framework to drive enablement of the longer-term roadmap. 

• Collaborate with product squad (engineering, product management, and research) to improve existing products and services or help lead the creation of new or expanding products and services.  

Design Strategy, Discovery, and Experimentation 

• Partner in the strategic planning process by providing input to the scope definition of strategic initiatives leveraging capabilities and developing capability heatmaps to highlight impacts, dependencies, overlaps, and opportunities.  

• Key Deliverables include (but are not limited to):  Capability Models, Capability Heatmaps, Capability Maturity Assessments and Capability Roadmaps.  

• Help define a human-centered approach for digital transformation experiences.  

• Produce materials and facilitate collaborative, cross-functional design sprints.   

• Conduct user research.  

• Work closely with solution and technical architects to deliver business architecture artifacts needed for end-to-end Architecture and solution architecture approaches.   

• Present recommendations and solutions clearly and concisely.  

• Guide creation of style guides, patterns, and