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Senior Manager, Paid Media Specialist (Remote)
WorkReduceUnited StatesRemotefull_timeVerifiedPosted 13 Oct 2023
About the role
At WorkReduce, our mission is to make a difference in our clients’ lives.
The Senior Paid Media Specialist is tasked with managing all Search, Social and Native advertising campaigns to deliver on obligations to our clients. The successful candidate is well-versed in day-to-day campaign management across SEM, Social and Native advertising platforms/DSPs, understands how to measure engagement, assess audience quality and optimize buying tactics to maximize performance while maintaining cost efficiencies.
There’s a reason why WorkReduce is the industry leader in providing expert talent solutions across the ad industry. We’ve never been afraid to do things differently. As an industry innovator and challenger, we deliver high-impact results to the biggest brands and agencies worldwide through a remote workforce operating across 31 states and 7 countries. Our clients trust us to transform and shape the direction of their business. For our people, we’ve created a place where diversity and inclusion are at the heart of our culture and business. Take control of your career, live the life you want, with peace of mind, happiness, and job security.
What You Can Expect from WorkReduce:
The Perks We take great pride in our diverse, inclusive, and collaborative culture which is at the heart of our business. We provide you with the opportunity to work for dynamic brands and agencies, supporting you to build on your existing achievements, knowledge, and expertise. We Offer: - 100% remote and flexible work environment. You will never have to be in an office! - A competitive salary- A minimum of 21 days of paid leave/ holidays per year, increasing in your second year - Medical, Dental & Vision Insurance Benefits - Mental well-being day off- 401K matching
WorkReduce provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
We are not able to sponsor candidates requiring work authorization.
Not you? Try one of our other open roles: https://jobs.lever.co/workreduce
Please feel free to reach out to our recruiting team with any questions careers@workreduce.com
#LI-Remote
The Senior Paid Media Specialist is tasked with managing all Search, Social and Native advertising campaigns to deliver on obligations to our clients. The successful candidate is well-versed in day-to-day campaign management across SEM, Social and Native advertising platforms/DSPs, understands how to measure engagement, assess audience quality and optimize buying tactics to maximize performance while maintaining cost efficiencies.
What you'll do:
- Manage setup and execution of all SEM, Social and Native ads supporting Direct Advertising Sales
- Partner with Account Strategy, Client Activation, and Revenue Operations to streamline operational workflows to allow the business to scale efficiently
- Manage campaign volume & performance by channel while ensuring goals are on pace to meet client obligations
- Regularly analyze keyword data for Health & Finance verticals while identifying new opportunities and executing on performance improvements
- Work closely with Revenue Operations to optimize towards benchmark KPIs
- Manage media budget in order to maintain margin thresholds
- Monitor accruals and communicate any revenue risk to appropriate teams
- Work with advertising partners on product updates and implement updates to paid campaigns when appropriate
- Assist on reporting, expense forecasting, and dashboard builds to improve visibility for senior leadership
What we're looking for:
- 6+ years in digital advertising
- 4+ years executing SEM, Social and/or Native advertising platforms
- Experience in Pharmaceutical advertising preferred
- Proven quantitative analytical abilities
- High proficiency in Excel
- Experience with analytics & BI platforms
- Strong communication and presentation skills, with a knack for distilling complex data to draw and surface concise, actionable insights
There’s a reason why WorkReduce is the industry leader in providing expert talent solutions across the ad industry. We’ve never been afraid to do things differently. As an industry innovator and challenger, we deliver high-impact results to the biggest brands and agencies worldwide through a remote workforce operating across 31 states and 7 countries. Our clients trust us to transform and shape the direction of their business. For our people, we’ve created a place where diversity and inclusion are at the heart of our culture and business. Take control of your career, live the life you want, with peace of mind, happiness, and job security.
What You Can Expect from WorkReduce:
The Perks We take great pride in our diverse, inclusive, and collaborative culture which is at the heart of our business. We provide you with the opportunity to work for dynamic brands and agencies, supporting you to build on your existing achievements, knowledge, and expertise. We Offer: - 100% remote and flexible work environment. You will never have to be in an office! - A competitive salary- A minimum of 21 days of paid leave/ holidays per year, increasing in your second year - Medical, Dental & Vision Insurance Benefits - Mental well-being day off- 401K matching
WorkReduce provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
We are not able to sponsor candidates requiring work authorization.
Not you? Try one of our other open roles: https://jobs.lever.co/workreduce
Please feel free to reach out to our recruiting team with any questions careers@workreduce.com
#LI-Remote
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