Sales Development Specialist - Customer Experience (CX)

We help the world run better

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from. 

 

SAP Digital is one of the leading and most innovative teams in the company, aimed at delivering exceptional customer experiences in a scalable, speedy, and personalized fashion. The purpose of the organization is to support the Customer Success board area with a broad range of services and methodologies across the customer journey to guarantee the acquisition of net-new customers and the successful adoption and expansion of our products. Most importantly, helping more customers run better ultimately translates into a safer, cleaner, more connected, better enabled, and more equal world. 

 SAP Digital team prides itself not only on the outcomes, but on exemplifying our company values: Build bridges not silos, embrace differences, keep the promise, stay curious, tell it like it is, and live the leadership credo. 

 

Job Profile

The Digital Sales Development team guides and influences customers to take informed decisions in the early stages of their digital transformation journey by creating a world-class engagement experience. This team is responsible for building and nurturing pipeline of sales opportunities and incremental revenue aligned with the Sales and Marketing teams, focusing on prospecting into the SAP install base and net new name accounts, while nurturing leads into qualified opportunities within their assigned space. This team drives digital and high-quality engagement with potential customers delivering superior customer experience. 

 As a Digital Sales Development Specialist, you will work with a team focused on sourcing and nurturing demand to grow SAP’s Cloud ERP & LoB footprint in NNN & IB across all industries, working with SAP & Partners resources, as well as Customers. You will be focusing on SAP’s solution area described below.

 

Solution Specialization

SAP Customer Experience, often referred to as SAP CX, is a comprehensive suite of customer relationship management (CRM) solutions designed to help businesses deliver exceptional customer experiences. It encompasses a range of tools and applications that enable companies to manage customer data, sales, marketing, and customer service effectively. SAP CX empowers organizations to better understand their customers, streamline their operations, and drive customer engagement and loyalty. It plays a crucial role in enhancing customer satisfaction and optimizing business processes in today's competitive market. 

 

Overall Description 

The purpose of this position is to extend SAP's market coverage in the dedicated segment by generating new pipeline through: 

• Creating and executing Demand Generation "DG" campaigns against a target territory (list of accounts). The typical DG campaign execution model revolves around a combination of emails, phone calls and social touches towards targeted prospects within assigned territory 
• Executing specialized initiatives related to existing pipeline, such as recycling/reviving discontinued / disqualified leads or nurturing aged pipeline 
• Nurturing leads received from other demand generation functions and progressing stalled pipeline