Senior Associate Director, Recruitment (Hybrid Eligible)

Job Summary/Basic Function:

Provides strategic vision and directs all recruitment activities. Oversees the development of systems and procedures to recruit a complex student population.

This position may have the opportunity to work hybrid where a mix of in-person work from a Boise State worksite and an alternative work location within the state of Idaho is utilized. Candidates must be able to work on-site as needed.

This position is not eligible for VISA sponsorship.

Department Overview:

The Division of Extended Studies is on a mission to extend higher education beyond traditional boundaries. Our collaborative teams expand student access and improve student success with innovative programs that reach across our metropolitan area, Idaho and beyond. We facilitate online education, community-based programs, concurrent enrollment at high schools, summer sessions, continuing education programs and other lifelong learning options. Join us!

The Enrollment and Student Success Recruitment team is a dedicated group of student-centered professionals committed to providing high-quality support and guidance to students from various backgrounds. The team focuses on building meaningful relationships with prospective students, understanding their academic and professional goals, and guiding them toward programs that align with their aspirations. Through collaborative and thoughtful recruitment practices, the team supports access, enrollment, and student success while contributing to the university’s broader mission to advance higher education.

Level Scope:

Manages a large team typically consisting of both experienced professionals and subordinate managers. Focuses on tactical and operational plans with short to midterm focus; significant responsibility to achieve broadly stated goals through subordinate managers. Determines objectives, directs programs, develops strategies and policies, manages human, financial, and physical resources, and functions with a high degree of autonomy. Requires broad management and leadership knowledge to lead project or program teams in one dept/job family. Proactively assesses risk to establish systems and procedures to protect organizational assets. Determines campus strategies for a program with campus wide impact.

Essential Functions:

● Direct comprehensive recruitment activities and admission support for education programs.
● Lead continuous improvement of recruitment execution to effectively build a strong pipeline of convertible prospective students for partner programs.
● Coach a team of recruitment professionals focused on undergraduate and graduate lead nurturing and recruitment. Set clear goals, benchmarks and accountability plans.
● Direct all complex and multidimensional services provided by the recruitment team to prospective students interested in courses and programs provided by Boise State University.
● Direct efforts to meet or exceed lead conversion, funnel progression and program admission conversion benchmarks. Track and analyze admissions for programs and adapt strategies to increase enrollment yield.
● Direct the tracking of program prospects through program admitted students and delivery of timely and effective reports. Define, gather, and organize data into coherent strategy and manage reporting.
● Foster direct and strategic partnerships with and in support of academic departments developing and/or executing programs, student services offices, university leadership and community partners.
● Guide the development and execution of employer partnership strategies that support undergraduate and graduate enrollment growth.
● Set expectations and accountability for B2B outreach activities, sales funnel progression, and employer partnership outcomes.
● Establish and monitor sales KPIs related to lead generation, employer engagement, funnel movement, enrollment yield, and revenue impact.
● May perform other duties as needed.

Knowledge, Skills, Abilities:

● Proven success and knowledge in developing, implementing and evaluating strategic recruitment plans with a focus on intensive student outreach and engagement modeling best practice recruitment strategies.
● Experience leading, managing, and retaining motivated and team-oriented staff and creating a dynamic, collaborative, results-driven, and interactive environment.
● Proven success in sales or student recruitment process management with experience managing key identified success metrics.
● Ability to develop successful trust-based partnerships within higher education across broad constituencies.
● Ability to lead, manage, and retain motivated and team-oriented staff and create a dynamic, collaborative, results-driven, and interactive environment.
● Ability to exercise a high degree of initiative and judgment