Director, Digital Marketing Architecture

No Relocation Assistance Offered
Job Number #171970 - Piscataway, New Jersey, United States

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
 

Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.

We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health. If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team!
 

We are seeking a new Director, Digital Marketing Architecture within our Global Digital Applications Team. Operating within the world’s leading Oral Care Company, we are leveraging some of the leading cloud based marketing technology to digitally connect. You will be responsible for defining platform architecture and solutions to drive interconnectedness and scalability across our Global Digital landscape consisting of Martech, AdTech and eCommerce technology stacks. 

You will join a team of passionate, talented technologists who collaborate to design and build cutting-edge experience & marketing solutions to power Colgate-Palmolive’s Digital Transformation and deliver measurable business value. If you are intellectually curious, future-focused and solution-oriented, you will fit right into our fast-paced, collaborative environment! 

Key Responsibilities

• Define integrated technical architecture for end to end Digital Marketing ecosystem, including Salesforce Marketing Cloud, (Data Cloud, Marketing Cloud Engagement, Marketing Cloud Intelligence), Google Analytics 4 / Google Tag Manager, Google Cloud Platform, Adobe Experience Manager, Adobe Target, Snowflake,etc.

• Recommend MarTech solution architectures and best practices aligned with overall Digital Transformation objectives

• Lead technical requirements gathering, solution design, process improvement, and implementation of marketing technologies across various projects

• Design and implement data capture and tagging strategies to enhance personalized targeted experiences and drive business value

• Collaborate with cross-functional teams to integrate MarTech technology and measurement components

• Contribute to strategy definition, roadmap creation, test and learns, and implementation of MarTech platforms

• Optimize our MarTech ecosystem and enable enhanced omni-channel capabilities

• Lead and manage a team of architects, developers, and analysts to drive technical solutioning

• Serve as the expert, lead architect, and overall solution design owner of end-to-end customer experience and marketing solutions

• Take a future-proof approach to the full solutioning process (Ideation, Discovery, and Build), as well as ongoing enhancements and platform expansions 

• Continuously review Colgate’s tech stacks against new market needs to find opportunities to optimize, drive cost efficiencies and performance and elevate the digital user experience

• Partner with central Enterprise Architecture team to define and govern standards for digital ecosystem 

• Engage in technical resource planning and level-of-effort estimation to support project scoping, pricing, and planning incl SOW negotiations for internal and external staff augment