Client Strategy Director - Integrated Media

We are PMG

Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG utilizes business strategy and transformation, creative, media, and insights—as well as its proprietary marketing intelligence platform, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods spans 85+ countries.

Who You Will Be Working With

As our Client Strategy Director, you’ll play an essential role in creating and executing impactful strategies for a diverse client portfolio while leading a collaborative, inclusive team of media leads and supervisors. You’ll drive the development of comprehensive media plans aligned with client goals, manage budget forecasts, and foster growth within your team. With a keen understanding of client business objectives and a focus on continuous improvement, you’ll build strong relationships with senior stakeholders to support effective collaboration, remove barriers to success, and promote long-term partnerships. You’ll also oversee high-level communications and strategic planning efforts, from leading client meetings to fostering cross-functional collaboration, providing subject matter expertise, and guiding resource allocation across multiple media initiatives. This role is an opportunity to leverage your leadership, industry insight, and forward-thinking approach to create meaningful client impact and support your team’s growth.

What You Will Do

• Design and guide full-funnel media plans and recommendations, ensuring strategies align with clients’ brand vision and objectives. Use past performance data and advanced planning tools to refine and strengthen strategies.
• Manage budget forecasts, optimize ad spend, and ensure results align with client KPIs. Seek growth opportunities that drive profitability through strong fiscal management and strategic insight.
• Serve as a trusted contact for clients, building relationships, deepening your understanding of their business, and proactively identifying opportunities. Ensure clear, consistent communication across all client touchpoints.
• Introduce and refine innovative media strategies to improve client outcomes and streamline internal operations, always focused on enhancing efficiency and effectiveness.
• Lead the creation, presentation, and regular updates of media plans and deliverables, showcasing thought leadership in client interactions and using tools like Keynote and PowerPoint for engaging presentations.
• Act as the bridge between clients, internal teams, and external partners. Advocate for client needs while optimizing team operations to drive cohesive, omnichannel media strategies.
• Oversee budget planning and forecasting, collaborating with media teams to keep investments flexible, well-aligned, and geared toward client performance goals.
• Mentor and support a team of media professionals, fostering a culture of innovation, continuous improvement, and proactive solutions. Ensure alignment with best practices and media standards.
• Drive project excellence by managing timelines, go-to-market strategies, and team priorities. Implement efficient systems to support timely delivery of client goals.
• Resolve challenges that impact team performance or client expectations, offering actionable feedback and encouraging a growth-oriented, adaptable team culture.
• Collaborate with media and analytics teams to create insightful reports and dashboards that drive data-informed recommendations aligned with client objectives.
• Oversee the performance of omnichannel campaigns, managing budget allocation, recommending improvements, and addressing issues in real-time.
• Ensure client reporting deliverables align with their learning agenda and broader business objectives, delivering value and insights across media channels.
• Lead test-and-learn initiatives, share results, and facilitate incrementality testing to support ongoing improvement.
• Stay ahead of industry trends, new platforms, and technological developments, proactively offering recommendations to support client innovation and growth.
• Deeply understand each client’s business by analyzing their industry, target audiences, competitors, and unique selling points, providing strategic insights that align with their goals.

What You Will Bring

• 8+ years in digital marketing, with a bachelor’s degr