Brand & Product Manager

We, at Elite Comfort Solutions LLC, are searching for a Brand & Product Manager to join our product development team in Newnan, GA. This will be a hybrid role. Did you know we are a global leader in foam technology?  That’s right!  In fact, we have been pioneers in this industry for over 20 years.  Since then, we have partnered with Leggett & Platt and been an industry leader in guaranteeing you get the best sleep possible.  If you join our team, your work will ensure people across the world have a little more comfort in their lives.

 

Things you will be doing as Brand & Product Manager include: 

• Cross-functional collaboration on brand management, product management, project management and product development to execute projects within assigned timelines
• Work with sales, product development, packaging designer, customer, and licensor to develop product packaging, presentations & publications
• Maintain accurate documentation of business processes, policies and priorities
• Provide support and guidance to other colleagues in brand and product management tasks
• Other duties as assigned

 

Brand Management:

• Help build brand awareness & maintain brand consistency for diverse sales channels
• Work with the marketing & creative teams to plan, develop & implement photoshoots, video shoots, marketing strategies, media activities, etc.
• Collaborate with the packaging designer, procurement team & vendors to design, price & proof retail & e-commerce packaging 
• Assist in managing & generating ideas for digital content, such as e-commerce visual assets, copy, social media, product information, etc.
• Identify new marketing opportunities to maximize revenue & increase brand equity
• Assist in conducting marketing campaigns and tradeshows for product promotions

 

Product Management:

• Conduct competitor and industry analyses for identifying and proposing product improvement initiatives
• Collaborate with national product line licensors for product, packaging and promotional content submissions and approvals
• Partner with procurement & other cross-functional teams to ensure items are setup properly in the ERP system & components are on hand
• Assist in addressing product related inquiries and questions in an accurate and timely manner
• Coordinate product samples and consumer product review campaigns
• Assist sales, product and brand management teams with customer communication to help ensure ideal products are offered to meet customer specific needs

 

These are the skills you will need to be successful as Brand & Product Manager:

• Bachelor’s Degree required
• Minimum of 3 years’ experience with the full product development lifecycle in CPG, both in the brick & mortar & e-commerce retail environments required; preferably in the bedding industry
• Experience in project management
• Experience working with cross-functional teams to complete complex tasks within tight timelines
• Excellent attention to detail, organizational skills and ability to multi-task  
• Expert verbal and written communication skills
• Strong analytical and presentation skills
• Superior project management and interpersonal skills
• Ability to effectively lead cross-functional meetings to work towards consensus
• Customer Service skills
• Must be an inquisitive self-starter, problem solver and team player
• Able to work accurately & efficiently from verbal and written instructions
• Able to prioritize tasks & deliver within tight timelines
• Proficient in Microsoft Office suite (e.g., Word, PowerPoint, Excel, Outlook, etc.)
• Attendance/Punctuality - Is consistently at