Manager, Digital Marketing

 

 

Come As You Are.

As the great Kurt Cobain* once said, “Come as you are.” BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you’re good at what you do, come as you are.

All applicants to BMG will receive equal treatment regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.
*BMG is the proud representative of Kurt Cobain’s publishing catalogue, including the 1992 single ‘Come As You Are’.

 

Manager, Digital Marketing

Your primary mission is to be one of the main digital marketing components in BMG’s catalog team in Los Angeles – leading campaigns and activations, reporting into the Director, Digital Marketing Catalog US & LATAM. You will be responsible for digital marketing campaigns for a diverse array of artists and projects. You’ll need to build innovative social media strategies, book digital advertising campaigns and help with the logistics of how an artist appears online. You’ll be part of a global digital team that aligns closely with colleagues in streaming and YouTube both locally and internationally and should have a deep understanding of rock, hiphop, pop, dance, etc. music.

 

What You’ll Be Doing.

• You are a creative thinker able to confidently manage an artist’s online presence and come up with exciting digital initiatives.
• You are cutting edge and stay up to date with the latest trends and tech.
• You are practical and organized, familiar with music industry tools for analytics, smart-linking, advertising, social posting, etc.
• You are comfortable driving and leading campaigns yourself and as part of a team. 
• Your time management skills allow you to meet deadlines easily and you have an exceptional attention to detail.

 

Must-Haves

• Technical understanding of social media platforms, incl. Facebook, Instagram, X, TikTok, SNAP, Reddit, etc.
• Proficiency with Microsoft Office Suite including Outlook, Teams, Word, Excel and PowerPoint.
• Practical experience with digital music tools inc smart-linking (e.g Linkfire), analytics (e.g Chartmetric), charting (Luminate)
• Some experience and understanding with image and video editing, ideally Adobe Suite programs like Photoshop and Premiere.
• Passion for, and a knowledge of, the music industry including being well versed in a variety of genres and up to date on music industry status quo. 
• Analytical mindset and understanding of data and statistics

 

Previous experience in digital marketing, preferably in the music industry is a plus!

 

 

What’s In It For You.

• Enjoy flexibility with our hybrid setup: 3 days in office, 2 days remote.
• Experience peace of mind knowing that our comprehensive medical, dental, and vision coverage has got you covered.
• Maximize your savings with our dollar-for-dollar 401(k) match of up to 6% after your first year.
• Say goodbye to accruing vacation days or hitting a cap; take time off when you need it with our flexible time off policy!
• Save money and time with ou