Performance Marketing Coordinator

About Zenni

Zenni Optical, the world's leading online eyewear retailer, pioneered the industry in 2003 with a mission to make prescription eyewear affordable and accessible to everyone. Based in the San Francisco Bay Area, Zenni offers adults and children the freedom to express their personal style through high-quality prescription and protective eyewear curated with a sense for fashion and incredible selection. With over 51 million frames sold worldwide, the company has brought massive price disruption to the traditional retail model. Zenni is proud to be the Official Eyewear of the San Francisco 49ers, Boston Red Sox, Columbus Crew and the Chicago Bulls. Zenni has worked with designers and tastemakers on curations and collections, including Keke Palmer, Iris Apfel, Cynthia Rowley, David Ortiz and George and Claire Kittle. Zenni VR Prescription Lenses for Meta Quest 3 launched across the U.S., Canada, UK and Japan in October 2023.

For more information, please visit zennioptical.com/blog/press/.

Position Summary

We are hiring a fully remote Performance Marketing Coordinator. We are looking for someone with a passion for digital marketing with exceptional attention to detail and excel/google sheets skills. You will support various areas of our in-house digital marketing team including but not limited to paid search and affiliate marketing. You will bring an open mind with a desire to learn and support the team.

Essential Responsibilities

• Develop and manage ongoing affiliate & partner relationships, identifying ways to optimize regularly, as well as recruit and onboard strategic new affiliate partners
• Develop and own implementation for new and innovative affiliate marketing strategies that align with Zenni’s larger KPI’s and organizational goals in partnership with the Sr Manager of Affiliates
• Learn the basics of paid search marketing and eventually implement account changes in support of the Sr Manager of Paid Search
• Monitor and analyze trends of core KPIs
• Monitor competitor activities in paid search & affiliate channels
• Report on and communicate performance results to internal stakeholders
• Collaborate with other media team members and support as necessary

Ideal Candidate

• 0-2 years of digital marketing experience
• 4-year degree or equivalent work experience
• Desire to learn and start/expand a career in digital marketing
• Exceptional attention to detail
• Exceptional excel/google sheets skills (interview will include a live google sheets test)
• Experience with affiliate marketing is a plus but not required
• Understanding of data analysis

Benefits

• A highly competitive base salary
• A great career trajectory in a stable, successful growing company.
• Cutting edge projects with opportunities for growth and professional development
• Excellent health benefits that the company pays for and 401k company match
• Annual Zenni Gift Card
• Great Work Life Balance

As of 01/01/2023, the expected annual compensation range for this position is $50,000 to $70,000. Actual pay within this range will be based upon several factors, including without limitation education, work experience, certifications, geographic pay differentials, market conditions, and other business and organizational needs. The Company anticipates that the reasonably expected salary for this position could change in the future and, therefore, the Company retains the right to change, modify, or revisit the salary range for the position for various reasons, including the Company’s business needs.

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