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Health Care Sales Counselor

Otterbein SeniorLife
St. Marys, United Statesfull_timeVerifiedPosted 1 Dec 2025

About the role

Otterbein SeniorLife Communities strive to enrich individual life journeys for those we serve, by providing high quality service in a cheerful, timely manner and by communicating, coordinating, and cooperating with others to attain goals.      

Otterbein has an employment opportunity for a Health Care Sales Counselor.  The Health Care Sales Counselor is a key member of the Otterbein Marketing Team. The ultimate objective is to assist Otterbein ministries in meeting/exceeding all sales goals and managing all activities associated with the referral marketing/sales process from initial contact with leads, family members, referral sources and all other potential customers through closing the sale and ultimately move-in.  This will include the ability to effectively articulate the Otterbein value proposition, develop and manage a large leads database, make outbound calls to drive on-campus appointments, conduct appointments and tours to complete the sale, and represent Otterbein at various public functions.

Primary Duties and Responsibilities

  • Effectively articulate Otterbein's value proposition to perspective residents, families, and referral partners.
  • Meet/exceed sales quotas (calls, appointments, tours, and sales close/admissions).
  • Develop, maintain and execute a detailed sales plan for prospective residents.
  • Build relationships with existing and new prospective residents, moving them effectively through the "sales funnel."
  • Answer incoming calls and walk-ins, conduct campus tours, sales calls, home visits, luncheons and all duties related to lead generation and follow-up.
  • Effectively communicate information and answer questions pertaining to financial and admission requirements.
  • Develop a detailed understanding of prospective residents' needs; work to meet/exceed requirements.
  • Maintain an accurate contact management database.
  • Assist in the coordination and execution of marketing events; encourage participation of current and prospective residents.
  • In the absence of the Health Care Admissions Counselor, review hospital referrals, communicate with the Director of Nursing, and complete the admissions process for residents into Skilled Nursing.

Experience & Qualifications

  • Bachelor’s degree or equivalent experience
  • Minimum of 3 years’ experience in sales preferred
  • Proven track record of successful sales experience
  • Mission-driven passion for serving older adults
  • Ability to develop strategic and tactical sales plans to meet/exceed objectives
  • Excellent customer service skills, good judgement and decision-making skills
  • Excellent communication skills: listening, verbal and written
  • Must be detail oriented, able to prioritize and utilize effective time management skills and be flexible to adjust to impromptu situations on a regular basis
  • High-level computer literacy, including CRM and contact management systems. 
  • Must be able to maintain confidentiality and exercise sound judgment.

 

 

BENEFITS*

Health & Wellness

  • Medical Insurance with free virtual doctor visits
  • Vision & Dental Insurance
  • Pet Insurance
  • Life Insurance
  • Employee Assistance Program (EAP) for personal and professional support

 Financial Security

  • 401(k) Retirement Savings Plan with company match
  • Paid Time Off (PTO) that accrues immediately from day one
  • Paid Holidays for a healthy work-life balance
  • Access to DailyPay, enabling you to access up to 100% of your earned wages on a daily basis
  • Tuition Reimbursement up to $5,250 per year for ANY field of study
  • Tuition Discounts through exclusive partnerships with the University of Cincinnati, University of Toledo, and Hondros College
  • Employee-Sponsored Crisis Fund available for those facing unforeseen challenges
  • Legal & Identity Theft Protection

 Growth & Development

  • University Partnerships with University of Cincinnati, University of Toledo, and Hondros College for exclusive tuition discounts
  • Multiple Partner Discounts available for various products and services through Access Perks
  • Access to 1,000s of hours of personal and professional development material through RightNow Media @ Work

 *Some benefits, includ

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Company

Otterbein SeniorLife

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