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Business Development Manager - Charlotte, NC - Field-Based

TrueCar, Inc.
North Carolina, United StatesRemotefull_timeVerifiedPosted 11 Feb 2025
💰 $178,250/yr($116,250/yr$178,250/yr)

About the role

TrueCar is a leading automotive digital marketplace and we are on a mission to make car buying and selling easy, transparent and efficient. We work to empower consumers with data, and foster connections with our network of Certified Dealers who share our belief that truth, transparency and fairness are the foundation to a great experience. We forge partnerships to power car buying programs for some of America’s most trusted brands. And we continually innovate to provide useful tools, research, market context and pricing transparency to help consumers feel empowered and confident all throughout their journey.

As consumers’ priorities and shopping habits shifted, so did we. We are building a modern day marketplace and invite you to come join the TrueCar Crew. You can have a real & direct impact on our journey as we continue to evolve and revolutionize the car buying and selling experience. We are seeking talented individuals who are excited by our mission to revolutionize & elevate the car buying & selling experience.

The Opportunity

TrueCar seeks an ambitious Business Development Manager to focus on closing accounts for their assigned book of business to achieve revenue and profitability growth aligned with strategic goals. Reporting to the Director of Sales, the Business Development Manager is responsible for identifying, developing, and managing relationships at all levels within assigned and new accounts, acting as a liaison between the dealer and TrueCar, understanding the needs of the dealer, and educating dealers on TrueCar products as solutions to their dealership needs. This position requires strong coordination with cross-functional teams including the dealer service, dealer support, and dealer training teams. 

How you will contribute to TrueCar’s success:

  • Identify, develop, manage, and close new business opportunities at assigned and new accounts ensuring cross-functional and organizational alignment. 
  • Build a strong 90-day sales pipeline to ensure a long-term and sustainable sales roadmap within your book of business. 
  • Establish and maintain strong relationships with dealer senior leaders and decision-makers. 
  • Meet or exceed sales goals within an assigned book of business. Independently grow an assigned book of business and actively collaborate with the Dealer Service group to retain accounts. 
  • Prepare and present proposals and negotiate terms and conditions with dealers. 
  • Support in dealer escalations with all involved functional areas, including dealer performance and sales operations teams, to assure approval and success. Support resolution of challenges where required. 
  • Serve as liaison between the dealer, dealer performance manager, and dealer implementation team with respect to product implementation and continuous product management. 
  • In partnership with the dealer training team, learn about new or upcoming products and features, ensuring a high level of personal proficiency in knowledge and functionality of products. Serve as subject matter expert in TC products. 
  • Support a team environment with strong morale and positive energy anchored on sales goals.  
  • Report and record all sales activity notes within Salesforce and communicate properly with applicable team members.  
  • Serve as a change agent, leading change and acting as a catalyst for continuous improvement. 
  • Support in the management of accounts receivable for assigned accounts. 
  • Demonstrate a high level of attentiveness toward customers and actively contribute to a culture that encourages high quality service with a sense of urgency. 
  • Develop trusting relationships and open communication, accepting feedback (up and down).
  • Additional ad hoc responsibilities as determined by the needs of the business. 

Your Expertise: 

  • Proven success in retail sales in an automotive dealership environment. 
  • Experience in digital media advertising.
  • Excellent communication and presentation skills, with the ability to listen for understanding, influence outcomes, and negotiate with clients.
  • Proven ability to identify, initiate, negotiate, and close deals.
  • Proven track record of consistently meeting and/or exceeding sales goals
  • Ability to formulate, implement, and execute sales strategy, plans, and tactics in a competitive environment.
  • Experience with Salesforce or other Customer Relationship Management tool utilization 
  • Experience interfacing with client contacts at various levels and demonstrated ability to effectively present information including complex technical content and respond to dealer requirements/requests. 
  • Demonstrated understanding of client standards and requirements for offered products, features,

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Company

TrueCar, Inc.

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