Director, Platforms / Business Intelligence Developer
Publicis GroupeAbout the role
Company Description
At Publicis LifeSpeed, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us to provide best-in-class services in a fluid and modular way. Publicis LifeSpeed uses living data to create brand movements at the speed of people’s lives. We move faster, create movements, and deploy real time data that connects world class creative to content and media in service of growth and ROI.
As part of Publicis Media, our leadership is defined by experience, commitment, and continuity across our vast network. Helming our agencies and teams are some of the most seasoned experts in the industry, committed to doing the best for our people and our clients every day, and bound together by our inclusive and humane culture. No matter whether we’re recruiting new talent or devising new media campaigns for our clients, we put the humanity and identity of real people at the forefront of everything we do. And our peerless history of continuous learning and innovation means we never stand pat.
Publicis Media is the #1 media network in North America, made of a family of world-class media agencies, solutions, and talent. Together, we comprise more than 23,000 people in more than 60 countries, united to serve the world’s best-known and most successful brands.
Job Description
The Data and Platform Solutions group is a specialized team within the agency acting as digital data and ad technology experts. Our team is looking for a high-performing Tableau/BI Developer who will be responsible for the design, development, implementation and on-going support of reports and dashboards published on a Tableau Server platform.
Role Objectives:
Developing, maintaining, and managing advanced reporting, analytics, dashboards and other BI solutions
Be an in-house expert on how Data and Platforms can provide ROI for clients
Understand how platform/data technologies work and offer the ability to explain in ordinary terms (be technically savvy - understand the opportunities and limitations)
Identify opportunities – industry learning, meet with vendors and provide a POV, with a client lens and in desired format -- education/evangelize the findings
Advanced Tableau Server site administration including user/group security and roles, and managing project and data source security
Have the confidence to work cross-functionally with various departments including business stakeholders and technical personnel to exchange ideas
Reviewing and improving existing solutions and collaborating with teams to integrate new solutions
Recommend solutions to existing or anticipated issues
Serve as an escalation point for any issues that may arise
Ability to follow implementation standards, develop documentation and transfer of knowledge
Qualifications
B.S. or MBA, preferably in Marketing, Advertising, or Data Science
8-10+ years in digital media, ad technology, or account planning, with special emphasis on planning and creating insights related to consumer segments
5+ years with increasing responsibility within an agency or media company
3+ years of people managing experience
Data and Programmatic Marketing subject matter expertise
Advanced Experience with Tableau Desktop, Tableau Server, and SQL programming skills, Redshift preferred (creating views, stored procedures, functions, etc.)
Excellent data modelling skills and experience working with large data sets
Proficient in leading web analytics platforms such as Adobe Analytics and Google Analytics
Experience with digital media measurement and analytics
High competency level in MS Office with specific strengths in Excel (knowledge of VBA a plus) and PowerPoint
Experience with machine learning principles and applications a plus
Experience with Python and thorough understanding of a variety of APIs is a plus
Strong leadership, guiding cross functional staff
Able to present complex contently simply to senior clients or internal stakeholders
Experience managing multiple, competing priorities, duties and/or projects
Excellent interpersonal, verbal, written communication, and presentation skills
Ability to lead projects independently from start to finish, working with internal and external teams to make decisions and maintain forward momentum
Additional Information
All your information will be kept confidential according to
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