Associate, Media Activation

Working at Real Chemistry and in the healthcare industry isn’t just a job for us. We got into this field for different reasons, but we all stay for the same reason – to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas.

Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaboration—we believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare—all with the intent to transform healthcare from what it is to what it should be. But we can’t do it alone – you in?

Real Chemistry is looking for an Associate, Media Activation, Platforms & Partnerships to join our growing team!

This role is responsible for implementing, carrying out, and delivering digital media to meet client objectives. You’ll partner with activation specialists, planning & account teams and will learn to use your knowledge of digital media to support strategy development and delivery. You will learn to activate omni-channel, digital first marketing and advertising campaigns for our clients, using your capabilities in direct media buying, dynamic ad creative, personalization, performance insights, and integrated digital media programs.  

This is a hybrid role, based in any of our US offices—including New York City, Boston, Chicago, Carmel, or San Francisco—or remotely within the US, depending on team and business needs. EST and CST working hours are preferred.

What you’ll do: 

Activation  

• Take an active role in day-to-day management of paid media campaigns from conception to launch, with a focus on social media, programmatic and search channels

• Manage media budgets and maintain accurate pacing documents towards client campaigns

• Create reporting readouts to evaluate campaign performance and provide strategic recommendations for ongoing optimizations-- you’ll play a coordinating role in ensuring that strategic recommendations, deliverables, execution, and performance of paid media surpass client expectations  Learn to build thoughtful, clear, concise decks that translate business objectives and strategies into tangible media plans that achieve client goals      

• Demonstrate a passion for healthcare, digital and communications to help spot opportunities for the client to achieve greater success for their business and brand, reach a broader audience and use all the tools at their disposal  

• Coordinate RFP/RFI with vendors and in support of business development opportunities to drive growth  

• Run multiple client engagements of varying sizes in a fast-paced environment, within the health/wellness/pharma industry and be part of an internal ecosystem that provides clients with digital expertise and innovation  

Operations

• Work cross-functionally alongside relevant stakeholders to push projects forward and ensure timely delivery of client requests

• Ability to set-up, implement and activate media while partnering with media ops and internal stakeholders  

• Provide proactive recommendations on research findings, campaign results, industry trends and innovation, competitive pressures to keep clients informed and manage programs upon best practices of direct media buys  

• Serve as the first line escalation point for execution and project challenges, applying technical skills to problem solve and keep projects timely and on-budget  

• Handle requests promptly to keep campaign activation and execution agile, forward-thinking and fast  

• Troubleshoot, in partnership with ops and analytics teams, to test and QA campaigns and reporting  

• Lead campaigns across multiple vendors and platforms and show eagerness to learn new platforms (i.e. The Trade Desk, GoogleAds, PulsePoint, Facebook, etc.)