Marketing Project Manager

Dealership:

L0021 LAD Advertising

Lithia & Driveway (LAD) | Marketing Project Manager

Location: Eastern U.S. Region (remote based)

We’re looking for a Project Manager to lead and execute localized marketing strategies that make a measurable impact across our Eastern Dealership Operations. This role plays a key part in connecting our in-store experience with the broader brand vision—delivering results through precise planning, strong communication, and a focus on innovation.

As a LAD Project Manager, you will:

• Execute retail marketing initiatives at the store level in alignment with OEM and LAD standards.

• Assign, schedule, and monitor project work to keep deliverables on track and ensure high-quality execution.

• Oversee dealership website marketing performance and provide strategic recommendations to internal teams and external partners.

• Serve as a key liaison between store clients, vendors, and Lithia Support Services, ensuring seamless communication and execution.

• Provide expertise in OEM brand guidelines, including OCP, Co-op, MAAP pricing, restricted language, and content approval benchmarks.

• Test and pilot emerging technologies to improve online marketing performance.

• Take on additional marketing and project support tasks as needed.

Qualifications

• A Bachelor’s degree in Business, Communications, Marketing, or a related field.

• Excellent time management, organizational, and communication skills.

• Strong attention to detail and ability to manage multiple projects with urgency and efficiency.

• Critical thinking skills with a proactive approach to solving challenges.

• Previous experience working with OEM marketing programs is a plus.

We offer best in class industry benefits:

• Competitive pay

• Medical, Dental and Vision Plans

• Paid Holidays & PTO

• Short and Long-Term Disability

• Paid Life Insurance

• 401(k) Retirement Plan

• Employee Stock Purchase Plan

• Lithia Learning Center

• Vehicle Purchase Discounts

• Wellness Programs

High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. 

We offer best in class industry benefits:

• Competitive pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs

High School graduate or equivalent, 18 years or older required. We are a drug free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.