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Job Description

About the role:

As a member of Takeda Oncology, your work will contribute to our bold, inspiring vision: We aspire to cure cancer. Here, you'll build a career grounded in purpose and be empowered to deliver your best. As part of the US Oncology Marketing team, you will report to Head of Marketing, US Oncology and work with Sales, Regulatory, Customer Excellence, Market Research, Commercial Operations, Legal, Patient Advocacy, Medical Affairs, Payer, Value and Access, Strategic engagement leads and Patient Marketing.

How you will contribute:

• Own the 360-degree health of our Leukemia product and grow Takeda’s presence in the hematology space.

• Lead the development  and presentation of the annual brand plan, including market analysis, identification of key issues and opportunities, strategies, product positioning and messaging, cross functional tactical initiatives, critical success factors and the brand’s budget.

• Lead the Integrated Brand Team and work collaboratively with sales, strategic engagement lead, market access, patient advocacy, commercial excellence, patient marketing, patient, value and access and Learning and Development to drive performance, ensure alignment on strategy and implementation of all initiatives/programs

• Implement with excellence the U.S. commercialization plan

• Develop, oversee and execute targeting and omni channel initiatives to attain strategic objectives.

• Be data obsessed and leverage analytics to adapt strategy and implementation.

• Appropriately contribute to key opinion leader and advocacy development and strategic planning

• Work collaboratively with key thought leaders, academic institutions, and professional and patient advocacy groups to gain insights, validate commercial approaches drive performance and patient impact   

• Work closely with global to identify market research needs, align on market research plans and translate findings into product strategies and forecasting assumptions.

• Share best practices with country colleagues.

• In collaboration with patient value access team, develop pricing strategy.

• In collaboration with forecasting and analytics team deliver 3-year forecast.

• Evaluate brand performance against budget to ensure growth, appropriate allocation of resources and management reporting.

• Work and manage all vendors/agencies successfully and effectively.

• Hire, coach, develop, and retain direct reports.

• Inspire, align, mentor, motivate direct reports and integrated brand team members.

• Demonstrate company values on a consistent basis.  Acts, and is accountable for others, in his/her team to act, in compliance with all laws, regulations and policies.

Minimum Requirements/Qualifications:

• BA/BS degree in business, marketing or science required. 

• Minimum of 7 years of pharmaceutical and/or healthcare experience with a minimum of 5+ years in U.S. pharmaceutical pre-launch and/or in-line marketing.

• Experience in a leadership role within a multi-functional commercial organization is required. Strong, team-oriented leader with excellent communication skills and the ability to influence, lead, negotiate and work effectively at all levels within a matrix and multi-cultural environment aiming towards strategic alignment for commercial success.

• Track record and strong knowledge of successfully defining market issues and opportunities and developing successful marketing campaigns.

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