Marketing Specialist Training Curriculum and Development

Requisition Number: 73347

 

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Our Optical Communications segment has recently evolved from being a manufacturer of optical fiber and cable, hardware and equipment to being a comprehensive provider of industry-leading optical solutions across the broader communications industry.This segment is classified into two main product groupings – carrier network and enterprise network. The carrier network product group consists primarily of products and solutions for optical-based communications infrastructure for services such as video, data and voice communications. The enterprise network product group consists primarily of optical-based communication networks sold to businesses, governments and individuals for their own use.

 

Purpose of Position:

 

The Global Marketing Customer Education & Programs Team is responsible for delivering best in class, industry-leading Marketing Programs and Customer Education. These programs and trainings deliver product awareness, solutions, and services through both hands-on and virtual educational offerings extending Corning’s Customers and Program Members product preference and brand loyalty.

 

The Marketing Specialist, Training and Curriculum Development will be responsible for supporting Customer Education initiatives such as developing trainings for program members, training/alliance partners & other applicable customers in the In-Building Network (IBN), Data Center and Carrier (CN) Market. This person will take direction and guidance from the Manager, Customer Education to define the annual training plan. This role will develop training curriculums, support trainings through teaching, and support specialized education programs as requested. Additional responsibilities include development of onboarding new trainers and curriculum refreshes.

The Customer Education team has a global footprint, and this role will be expected to have a cross-regional mindset to ensure the curriculum within trainings is able to support uniformly within each region as we continue to expand our training offerings.

We support each other collectively to assist in team development, cross training, and teaching for the See the Light portfolio in its entirety for In-Building Network (IBN), Data Center and Carrier (CN) Market. This includes virtual and hands-on paid trainings and seminars. Experience with Fiber optics knowledge and training is recommended.

 

Major Roles and Responsibilities

• Performs the role of Marketing Specialist, Training and Curriculum Development for the design and development of curriculum, learning tools, materials for training courses, and specific program development items with directive from Manager, Customer Education
• Analyze new training requests with directive from Manager, Customer Education to help define business case objectives and scope of request aligning with Corning’s goals.
• Work with internal SME’s (PLM, Market Development, Engineering Services, Creative Services), Vendors (Fluke, Viavi, EXFO, Illsintech), to incorporate their knowledge into training curriculum.
• Assists in the evaluation of existing training material and industry needs, responsible for curriculum updates as requested.
• Manage the overall implementation of assigned trainings and program support.
• Conduct assessments to determine the appropriate methods of how trainings are designed for both instructor-led and e-learning programs.
• Assist with the design and development of course materials, using appropriate and applicable instructional design methodology.