Seasonal Product Marketing Specialist
Activision BlizzardAbout the role
Job Title:
Seasonal Product Marketing SpecialistRequisition ID:
R024523Job Description:
Your Platform
Founded in 1979, Activision has continuously disrupted the world of entertainment as a leader in the videogame industry. With a history of delivering iconic game changers -- like Pitfall®, Tony Hawk®, Guitar Hero®, Crash Bandicoot™, Skylanders™ and Call of Duty® -- our obsession is delighting our players around the globe. Focused and committed to innovation, we consistently deliver the most beloved, engaging and successful entertainment.
And while we have world-class franchises, infrastructure and resources, our success comes from a passionate, dedicated and diverse team of people producing greatness together. So, if you’re interested in our biggest priority, it’s our people.
We’re currently driving the next era for our company and community by creating amazing experiences for fans and continuing to make Activision an inclusive place where everyone can thrive.
Join us, make history. To learn more, check us out at www.activision.com, https://blog.activision.com or @Activision on Instagram, Twitter, Facebook and LinkedIn.
Your Mission
The Call of Duty Mobile Marketing Team is looking for a highly motivated, results-oriented Marketing Specialist to assist with in-game product marketing and seasonal positioning. This team manages the strategic planning for upcoming seasons and Liveops marketing, special promotions, and App Stores marketing. The ideal candidate strives to balance creative quality and operational efficiency and is well-versed in managing the creative process soup to nuts; including writing creative briefs, asset creation, production, delivery, legal approvals, etc. through internal teams or external vendors.
You should bring a passionate, creative, and optimistic approach to the position. Willingness to listen and learn processes quickly while not being afraid to bring creative ideas to the team. This role is highly cross-functional, fast-paced, and collaborative and will require someone with strong teamwork and work ethic. Knowledge and passion for the Call of Duty franchise is a huge plus!
Liaise closely with internal campaign management and creative leads to understand campaign goals, creative strategy, and overall project constraints.
Work on seasonal positioning and GTM strategies.
Ability to manage asset creation through vendors to ensure marketing strategy and creative quality is met.
Project manage creative development production process, working closely with creative vendors – both internal and external - through to delivery
Create and manage work back schedules from go-live dates in the marketing calendar to ensure on-time delivery, providing updates and escalating blockers as required
Work closely with internal legal, localization, accounting, and other cross-department teams.
Engage with operational leads in UA, Product Marketing, and Esports to develop and maintain streamlined workflows and strongly integrated internal tools.
Regularly monitor and report on online activity and community interactions and overall sentiment about Call of Duty: Mobile through their content.
Have a strong understanding of product updates to support marketing campaigns
Minimum Requirements:
1+ years of consumer or digital marketing experience
Ability to manage multiple projects at once
Basic knowledge of Microsoft Office
Cross-functional team player, with excellent verbal and communication skills
Self-starter and motivated to work within a fast-paced environment
Passion for gaming
Expert level project management skills
Plus:
Proficient knowledge of Adobe Photoshop and Premiere. Full Adobe creative suite
Basic knowledge of Adobe Premiere and Monday.com
Our World
Activision Blizzard, Inc. is the world’s largest interactive entertainment company, with operations across North America, Europe, and Asia. We are home to some of the most beloved entertainment franchises including Call of Duty®, Destiny, Skylanders®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush™, and Bubble Witch™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!
The video game industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed
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