Senior Marketing Operations Manager

Why do we exist?

Codility unlocks the world’s engineering potential.

Who are we?

Codility is the highest-rated SaaS platform that evaluates the skills of software professionals. Our mission is to enable companies to build and grow high-performing engineering teams.

Codility is a remote-first and people-first company with main hubs in San Francisco, London, Warsaw, and Berlin. We’re focused on continuing to develop a high-performance culture through continuous improvement and constantly placing our customer’s success at the heart of how we operate.

Why Codility needs you?

We’re expanding our product suite to be an end-to-end engineering talent platform and have an amazing opportunity to further establish ourselves as leaders in the space, and we need strong advocates to help us get there. By joining Codility, you will have the unique opportunity to impact the HR tech stacks of high growth to enterprise companies and drive a new shift in how world-class engineering teams are built. Today, Codility powers 1,200+ businesses in 70+ countries, and has evaluated over 16 million engineers and counting.

In order to do this, we are hiring a Senior Marketing Operations Manager to join our Revenue Operations team!

About the Role

You will take ownership of our Marketing systems, data, and reporting, and will be a critical part of the team focused on the efficiency and effectiveness of Marketing strategies, activities, and outcomes. 
You will build out campaign structures, attribution models, routing rules and data/reporting standardization. 
You will be instrumental in managing and optimizing the lead-to-book process in conjunction with Sales Operations.  

Location: 100% Remote

Responsibilities

• Maintaining and optimizing the automated lead management process, including how leads are created, scored, enriched, routed and supported via lead handoff service-level agreements (SLAs).
• Maintaining and improving lead-to-book processes, including operationalizing demand funnel workflows, ensuring SLA adherence, and identifying optimizations to increase conversion and velocity rates.
• Ongoing maintenance and support for the lead scoring model. Opportunity to develop, design, and operationalize an account-level scoring model.
• Managing workflows, data policies, and processes in support of automated, best-in-class attribution modeling
• Full ownership of Marketo sync, optimizations, and integrations with Salesforce and other systems. Includes field mapping, data enrichment, normalization, standardization, and automations for segmentation, campaigns, and reporting.
• Providing technical and functional evaluations of new marketing technologies and/or evaluating redundancies in existing Marketing and go-to-market tech stacks.
• Maintaining and supporting Marketing reporting and analytics requests. Includes campaign attribution, campaign engagement analytics, and lead-to-book reporting by source, function, business segment, and geo.
• Ongoing database maintenance and data governance policies. Includes implementing strategies, workflows and processes to ensure data accuracy, validation and database readiness. 
• User management, training, and process documentation, including managing roles and permissions, onboarding, and user training.

We would love if you have.

• 5+ years of applied experience in a Marketing Operations role
• Adobe Certified Expert (formerly known as Marketo Certified Expert)
• 3+ years of applied experience with Salesforce, preferably within a B2B SaaS organization. Salesforce admin experience preferred.
• Experience integrating Marketo and/or Salesforce with other MarTech and Go-to-Market tools such as Zoom Webinar, Drift, Google Analytics, LinkedIn, Salesloft or Outreach, ZoomInfo, Tableau, and Bombora. Includes experience connecting and maintaining webhook/API integrations as needed.
• Experience with LeanData or RingLead is preferred
• Applied knowledge and experience of compliance with GDPR and other data privacy regulations

How we behave

We're human. Our diversity and unique experience make us strong. We allow ourselves to be vulnerable and treat one another with grace. We take ownership. We expect one another to take initiative and trust each person to make decisions based on the best available data. We have passion, perseverance and urgency to hit our goals and work together to create the best outcomes. We think big. We innovate and challenge the status quo to maximize the value we deliver to our users. We constantly experiment with new ways to drive excellence. We're real. We are honest with ourselves and one another. We