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Director, Influencer Business Development & Sponsorships

Connexity
Los Angeles, United Statesfull_timeVerifiedPosted 4 May 2023
💰 $135,000/yr

About the role

Connexity is a performance-marketing technology company that drives new customers and sales to retailers

and generates premium earnings for content creators. Each year we deliver over $4 billion in sales to retailers
and pay out industry-leading rates to publishers and influencers. With 20+ years of proven success in the US,
Europe, and APAC, Connexity is a long-time e-commerce pioneer.


ShopYourLikes is the influencer monetization platform and community at Connexity. The influencer space is
rapidly growing, and for five years Connexity has served the creator community with the ShopYourLikes
product and brand. Our mission at SYL is to help influencers thrive as entrepreneurs. We pride ourselves on
service and relationship building. We pay our influencers great rates and we pay them fast. We listen to our
community and build tools and processes to help our users achieve their goals. In return, influencers have
developed loyalty and a love for us. Connexity is accelerating investment in this fast growing, high performing
social channel as a key part of our overall growth strategy. Times are exciting at SYL!

About The Role

The Director of Business Development will report to the SYL GM and is a senior role with two areas of
ownership: 1.) Leading new influencer acquisition to grow our community, and 2.) Heading up commercial and cross
functional efforts to expand our sponsorship offering for influencers. SYL has a strong creator community, and
we want to build and diversify across more social platforms and content categories. SYL delivers premium
affiliate monetization, and we seek to bolster our offering with incremental and high impact monetization from
sponsorships. In addition to selling and closing, this player-coach role will shape strategy, define and improve
product and process, and focus on mentoring and growing an A+ team. If you are a talented builder who likes
to roll up your sleeves and win with influencers and brands/retailers, let’s connect!


Responsibilities

  • Accelerating and optimizing influencer acquisition via scaled sourcing and marketing automation
  • Diversifying our creator community across social platforms and content categories
  • Identifying, selling, and closing partnerships with agencies and platforms to grow influencer base
  • Evolving and optimizing our referral program to drive more influencer sign ups
  • Helping to architect the GTM plan to expand SYL’s sponsorship monetization
  • Selling directly (or assisting cross departmental AMs) to land sponsorship dollars from
  • brands/retailers/agencies
  • Mentoring and growing an A+ team to accelerate our BD and growth efforts
  • Acting as an SYL brand ambassador, carrying the trust, honesty, and integrity that define us today
  • Identifying market trends and opportunities, then partnering with leadership to improve our
    product/service offering and capture market share

Requirements

  • 7-10 years of sales/BD experience, with proven ability to manage and grow a team
  • 3-5 years of recruiting/acquiring new influencers
  • 3-5 years of selling sponsorships/campaigns to brands/marketers (ideally influencer based)
  • Hands on experience working with CRM and marketing automation platforms
  • Strong relationships with agencies and platforms to drive unique BD/sales conversations
  • Deep understanding of influencer monetization models and communities
  • Experience working cross functionally with product, ops, and marketing to deliver GTM solutions
  • Demonstrated ability to grow a P&L by building connections and closing business

Benefits

Headquartered in Santa Monica, the company operates sites and business services in the US, UK, EMEA, and APAC. We offer top benefits including flexible time off, casual work environment, competitive comp, and much more!

Voted “Best Places to Work,” our culture is driven by self-starters, team players, and visionaries. Headquartered in Santa Monica, the company operates sites and business services in the US, UK, and EU. We offer top benefits including flexible time off, paid holidays, competitive comp, team events and more!

  • Health Care Plans (Medical, Dental & Vision)
  • Retirement Plan (401k Matching)
  • Life Insurance (Basic, Voluntary & AD&D), LTD & STD
  • Paid Leave Benefits (Maternity, Paternity & Medical)
  • Learning & Development Program (educational tool)
  • Flexible work schedules
  • Free Food & Snacks
  • Wellness Resources
  • E

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Company

Connexity

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