VP Sales (Buy Side)

Working at Mercell 

At Mercell, we're on a mission to revolutionize public procurement, making it accessible and effortless for everyone involved. Imagine a world where public buyers and visionary suppliers come together seamlessly to make a great deal easier and shape the future. That's what we're all about.

With a dynamic culture built on continuous growth, trust, and collaboration, Mercell offers an environment where your talents can thrive. You will be part of an international environment with ambitious and dedicated colleagues who are passionate about what they do and supported to be themselves.

Together, let's shape the future and create real value for society, one innovative solution at a time.

Your Mission 

As the VP Sales Buy-Side s/he will play an important role in the company’s strategic growth initiatives. S/he will take ownership of the sales management within our Buy-Side Business, an exciting, fast-paced environment. S/he reports directly to the Chief Revenue Officer (CRO) and will manage an international sales team of around 20 people. S/he will be responsible for the buy-side growth target, a strategic offering representing a significant portion of our total revenue. S/he acts analytically, thoughtfully and is responsible for the achievement of the team’s commercial targets. At the same time s/he will also be a member of the Commercial Leadership Team, and collaborate with peers and leverage your experience to scale our SaaS business across our sales teams in value-based and digital journey-enabled selling models. 

We see the following qualities as important to thrive and evolve in this role:

• Proactive, creative and results-driven.
• Great communicator, positive and with confidence.
• Depth in managing value based SaaS business models
• A team motivator with focus on performance/sales goals.
• Strong problem-solving skills and adaptable to new circumstances.
• Ability to handle, prioritize and delegate multiple tasks.

Core Responsibilities  

• Define process optimized commercial target-oriented account strategies for the realization of new business opportunities.
• Work closely with Marketing to create customer journey optimized commercial impact and streamlined processes.
• In charge of ensuring achievement of goals and coach your team to succeed.
• Your thinking is based on an entrepreneurial mindset.
• Responsible for the management of the Buy-Side sales business.
• Support in the recruitment, build and development of an excellent team of Inside sales experts.
• Recognize the individual potential of your team members and help them to fully develop it through target-oriented coaching.

Required Qualifications  

• S/he hold a university degree in business administration, economics, business informatics, industrial engineering or similar.
• Extensive experience (ideally 7+ years) in a goal-oriented B2B SaaS sales management.
• S/he bring profound expertise in optimizing sales effectiveness in the SaaS business environment, with a focus on process automation, results-driven KPIs and the use of supporting software tools.
• S/he bring profound experience in leading teams, as well as proven ability to coach and develop sales teams in all aspects of the sales process – from lead generation and pipeline development to closing deals.
• S/he are a high performing sales manager and bring an excellent track record in scaling B2B SaaS business.
• S/he are an analytical decision maker, numbers-driven, and focused on growth.
• S/he have excellent communication skills, both verbal and written in English, and one or more further languages.
• Expertise in Public Spend management is a plus.
• Willing to travel

Start date: As soon as possible 
Duration: Full time
Workplace type: Hybrid remote 
Location: Copenhagen, Oslo or Utrecht.
Application Deadline: 27.08.2025. However, do not wait to submit your application - we will read applications and talk to potential candidates as we receive them 
 

What we offer 

As a fast growing technology company, we are committed to taking care of our employees through initiatives such as hybrid work to support work-life balance, health and insurance plans (may differ per country/office), pension plans, paid parental leave, social happenings and competitive salary packages. Please see