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Product Marketing Manager to leading SaaS Company

Tacton
United Statesfull_timeVerifiedPosted 20 Feb 2025

About the role

We are looking for a Product Marketing Manager to join our growing team! 

About the role

The Product Marketing Manager will play a critical role in driving the success of our CPQ solutions globally. You will lead cross-functional initiatives that bring new products to market, enable our sales teams with the right tools and knowledge, and craft compelling narratives that resonate with our target audiences. This role requires a strategic thinker with a passion for execution, market leadership, and delivering measurable impact.

The Product Marketing Manager will lead and execute go-to-market initiatives to position our products effectively and engage our target audiences. This role involves owning product launches, crafting compelling external deliverables, developing messaging and positioning strategies, and supporting cross-functional collaboration to ensure cohesive brand communication. You will work closely with product, content, and sales teams to drive product adoption and showcase the value of our offerings.

Key responsibilities 

  • Sales Enablement: Partner with sales enablement to provide necessary training, tools, and collateral to the sales team, ensuring they are equipped to communicate our product’s value.
  • Go-to-Market Strategy: Define and execute go-to-market strategies, collaborating with sales, product, and content teams to ensure alignment.
  • Market Analysis: Collaborate with the Technical Product Marketing Manager on market, customer, and competitor research to inform messaging and positioning strategies.
  • Content Creation: Own and develop product collateral, including data sheets, white papers, website content, presentations, and blog posts.
  • Messaging & Positioning: Develop clear, compelling messaging and positioning that aligns with market needs and customer pain points.
  • Product Launches: Lead product launches from planning to execution, coordinating with product, content, and sales teams to ensure smooth rollouts and impactful messaging.

Who are you

  • Bachelor’s degree in Marketing, Business, or a related field
  • 3-5 years of experience in product marketing, preferably within B2B and/or SaaS
  • Strong understanding of go-to-market strategies and launch processes
  • Proven experience in messaging and positioning for technical products
  • Ability to manage multiple projects and deadlines
  • Excellent communication skills, written and spoken in English

Who will thrive in this role

You will thrive if you are a a strategic team player with exceptional relationship-building skills and a strong customer focus. We are looking for someone who excels at building strong, long-lasting relationships while fostering collaboration and effective communication within teams and you have a proactive approach which means that you naturally identify opportunities for improvement—both in processes and tools.

You are adaptable, open to change, and always eager to learn and develop. A continuous improvement mindset comes naturally to you, and you have the ability to drive change in an inspiring and engaging way.

Would you like to be part of a dynamic and forward-thinking team where your expertise and initiative truly make a difference?

We look forward to your application—apply soon as we review candidates on a rolling basis.

What we offer
At Tacton you will get the chance to develop your career in an organization that values teamwork and promotes individual growth. We offer a global and open environment working with the latest technology to solve important and complex problems in the manufacturing industry. We offer flexible working conditions, and our teamwork is based on knowledge sharing and professional respect.

Our work culture and why you belong
Collaborative, Engaged, Trustworthy, Customer-Oriented, and Visionary. Do any of these value words resonate with you? If so, we would love to hear more.

Our culture is so muc

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Company

Tacton

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