Senior Media Tech

We're looking for an individual who want to put their digital advertising experience to work with a fun, fast-paced company that is committed to delivering great marketing solutions for its clients. 

 Reporting to the Associate Director, Media Technology, the Sr. Media Tech will manage the disciplines day-to-day ad trafficking needs. This will include trafficking, QA, training & tools management as well as some analytics auditing and pixel/custom event placement. Additional responsibilities will be assigned to this role as we continue to grow and expand within the Media Team.  

Responsibilities: 

• Manage the day-to-day aspects of digital ad trafficking. This can include but is not limited to tag creation, ad scheduling, revisions & optimizations, reporting, and QA as well as implementing 3rd party tracking, brand safety tools, and conversion tracking 
• Work with media buyers and publishers to ensure tags are properly implemented and monitor campaigns to ensure a seamless launch 
• Provide support for in-house trafficking and media tools; conduct training sessions as needed 
• Create & execute site analytics audits to determine the best measurement strategy for our clients based on their specific KPIs. 
• Implement analytics events and tracking pixels on client websites 
• Troubleshoot issues related to ad serving, reporting discrepancies, pixel placement/configuration 
• Remain aware of industry trends and best practices in the digital ad space; educate the Media Team on new tools & features 

Qualifications:

• At least one year of experience in digital advertising, preferably in ad operations, media buying, analytics, or planning 
• Experience with Google Campaign Manager 360, DoubleVerify, Google Analytics 4 and Google Tag Manager STRONGLY preferred. Certifications welcome but not needed if you can otherwise demonstrate proficiency 
• Proficiency with Microsoft Office (particularly Excel) required. Proficiency would include pivot tables, vlookup, conditionals, string manipulation (e.g. concat), and data validation. 
• Experience with digital media and social media in general. Meta for Business, Google Ads, Trade Desk or other relevant platform experience a plus 
• Strong organizational skills and attention to d