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Brand Specialist
VerisureBelgiumfull_timeVerifiedPosted 11 Feb 2025
About the role
<p>Are you passionate about building strong brands and delivering impactful marketing campaigns? We are looking for a <b>Brand Specialist</b> to join our team and support our <b>Senior Brand Manager</b> in strengthening our market presence. If you thrive in a fast-paced environment and enjoy working on strategic and creative projects, this role is for you!</p><p></p><p></p><p><b>Your Role</b></p><p>As a Brand Specialist, you will play a key role in ensuring our brand communication is engaging, consistent, and effective. You will support the Senior Brand Manager on three main areas:</p><p></p><p><b>Content Production Follow-Up</b></p><ul><li>Coordinate the creation and execution of marketing assets, including <b>TVC, radio spots, social media content, and digital campaigns</b>.</li><li>Collaborate with internal teams and external production partners to ensure timely and high-quality deliverables.</li><li>Maintain brand consistency across all touchpoints.</li></ul><p></p><p><b>Managing Our MarCom Agency</b></p><ul><li>Serve as a key contact for our <b>marketing communications agency</b>, ensuring alignment with business objectives.</li><li>Brief agencies, track progress, and ensure deliverables meet strategic and operational needs.</li><li>Analyze campaign performance and provide recommendations for continuous improvement.</li></ul><p></p><p><b>Supporting Brand Strategy Development</b></p><ul><li>Contribute to defining and refining our <b>brand positioning, messaging, and identity</b>.</li><li>Conduct market research and competitor analysis to identify opportunities for brand growth.</li><li>Work closely with internal stakeholders to ensure brand consistency and relevance.</li></ul><p></p><p><b>What We’re Looking For</b></p><ul><li>3 to 5 years of experience in brand marketing, ideally in <b>consumer goods, tech, or security-related industries</b>.</li><li>Strong understanding of <b>content creation, campaign development, and agency management</b>.</li><li>Ability to manage multiple projects while maintaining high attention to detail.</li><li>Excellent communication and organizational skills.</li><li>Proactive mindset with a passion for branding and storytelling.</li><li>Native in <b>Dutch</b>, with a good command of English.</li></ul><p></p>
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