Senior Manager, e-Commerce Data Strategy & Analytics

HELP US BRING THE GIFT OF HEALTH TO LIFE.

Working at Pharmavite is an experience like no other. With a focus on complete nutrition for all, each endeavor is urgent and every day counts. You'll have the opportunity to work on the #1 selling national vitamin and supplement brand, Nature Made, as well as an exciting portfolio of other products that are shaping the future of the healthy living industry. Consumer-driven innovation, high quality products and a promising portfolio, all driven by a team with a shared sense of purpose -- that's Pharmavite. Join us to bring the gift of health to life.

This role is not available for sponsorship, including I-983 participation.

JOB SUMMARY

The Senior Manager, e-Commerce Data Strategy & Analytics leads the development and interpretation of digital shelf and AI-driven insights to drive profitable growth in Pharmavite’s E-Commerce channel. This role oversees performance measurement, reporting, and strategic analysis to inform decisions on online sales, customer engagement, and omnichannel integration. Key responsibilities include delivering actionable reporting, creating a data strategy integrating various data sources into a scalable data infrastructure, supporting strategy development, and leading ad-hoc analyses.
 

The ideal candidate is an experienced e-commerce analytics leader with a deep understanding of e-Commerce dynamics in relation to brick-and-mortar businesses and Direct to Consumer. The ideal candidate will also have a good understanding of data science and AI techniques applicable in a sales environment, be skilled in connecting large, complex digital shelf data ecosystems and retailer POS, translating insights into strategy, and collaborating cross-functionally to optimize the full e-commerce experience. The ideal candidate will also be an expert in story-telling with data and socializing insights in a clear and compelling manner that enables decision-making among stakeholder groups.

• Lead a highly analytical team responsible for developing and executing e-Commerce and Omnichannel analytic strategies aligned with corporate objectives (1 direct report)

• Deliver impactful presentations and insights: facilitate monthly meetings with key strategic retail partners (e.g., Walmart, Target); conduct quarterly business reviews with Sales Leadership; provide strategic updates to Senior Leadership on total eCommerce performance and digital shelf metrics; and leverage advanced analytics to develop data-driven sales narratives and present compelling insights to retail buyers.

• Develop, maintain and enhance eTail KPI dashboards in Power BI, integrating data from multiple data sources, and translating into clear business recommendations

• Define KPI frameworks and oversee scalable data architecture and governance to ensure data quality, integrity, and compliance with data protection regulations; align with Data Engineers and/or Data Scientists to determine best infrastructure

• Develop and be accountable for the team’s data deliverables including data pipeline, data models, database schemas, data dictionaries (physical & logical), data flow diagrams and ERDs as well as dashboard and reports.

• Drive the application of advanced analytics, machine learning, and AI to deliver actionable insights and influence strategic business decisions

• Lead end-to-end data solution delivery, including models, dashboards, and automated processes, while fostering innovation through experimentation and scalable methodologies

• Work with external agencies to maintain robust data infrastructure, ensure data accuracy, and establish tools that create actionable insights

• Collaborate with the Content Team to measure effectiveness of content updates, provide data to guide on resource allocation, and assist with technical support in Salsify, Syndigo, and 1WorldSync

• Provide insights to Marketing Innovation based on digital shelf trends; track new item performance and recommend keyword/content updates based on search, reviews, and conversion data

• Ensure accurate sales tracking across platforms in collaboration with Sales Strategy and IT

MINIMUM QUALIFICATIONS

Education: Bachelor’s degree in Business, Statistics, Mathematics, Computer Science, or its equivalent. Master of Business Administration (MBA) or advanced degree in qualitative field is preferred.

Certification: None

Experience:

• 8-10+